(Press Release)
MILAN – Italian marble maker Budri has appointed Zed_Comm as thepress office and media relations agency for the launch and promotion of its first marble eyewear line. Zed_Comm will be coordinating the communications for this project in both international eyewear industry magazines and the Italian consumer press.
A producer of inlaid stone designs, Budri draws on 50 years of experience in the industry. The company has partnered with high-fashion brands and collaborated with notable architects and designers – Patricia Urquiola among them – to bring their design projects to fruition. Now, the company has created the first collection of marble eyewear, initially conceived in 2014.
Budri and Zed_Comm are starting a new partnership for promotion of the eyewear line in international eyewear industry magazines as well as Italian fashion, lifestyle, luxury and design media to spread the word about the line.
With its two offices in Milan and Verona, the Zed_Comm communications and public relations agency has been in business for 25 years. As well as conventional press office, public relations and advertising consulting services, the agency also offers communication, event organization and marketing strategies aimed to increase visibility and performance levels.