Doctors can secure their practice and patient information, allowing them to focus on excellent patient care.
3 practice management strategies for a smooth restart of operations.
Here's how to strategically fire up your practice engine and begin routine patient care once again.
Actually implementing change (rather than merely talking about it) is one of the more frustrating aspects of business management.
Don’t promise excellent service? Run annoying ads? Business leaders insist these counterintuitive principles work.
In the face of growing online sales, our personalities are what will save us.
Four lessons being part of a successful team teaches us, whether that team plays football or provides quality eyecare.
Norden Laser Associates, a laser vision correction practice located in Ridgewood, is the first in the state to offer ReLEx SMILE minimally invasive laser vision correction....
How do you become the name that means trusted vision care to your community? Well, it doesn’t just happen by chance. You need to make a...
How is your practice doing? For many owners, the answer is: “Fine, I guess. There’s money in the bank when I need it.” Or, “I feel like...
Never daring to risk failure leaves doctors feeling overwhelmed and stagnated.
As optical professionals, we should all believe that every one of our patients deserve our best. Serving as a Flight Medic in the Army, attention to...
Leadership expert John C. Maxwell wrote a book called Everyone Communicates, Few Connect. In it, he points out the difference between communicating with people and connecting...
Week 1July 3-8 MANAGEMENT Summer is a time for fun, sun and strategy. To help, a question from Jonathan L. Byrnes, author and lecturer at MIT:...
IT’S GRADUATION SEASON across the country and your chance to show your community credentials. Bay Optical Lab, in North Bend, OR, did that last year by...
Yes: 15% This will be the first year we’re adjusting our hours in the summer. We’re simply cutting out Saturdays. We find that more often than...
No matter what appeals to you about practicing optometry, there's opportunity for everyone.
A majority of offices use more money to attract new patients, when in fact it is easier to sell to your current ones. I will share...
“Chair cost” is the dollar figure an optometrist must produce on a per hour or per patient basis to support his or her practice overhead. The...
Mark Clark says it’s important to remember that selling frames is not the goal; selling frames at a profit is. I might be dating myself a...
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