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13 Images That Show Why Sports Optical in Denver Was Named One of America’s Finest Optical Retailers

This family-run business created game-changing lenses for athletes and sells them from a truly distinctive optical.

Photo Gallery1 month ago

16 Painfully Relatable Memes About Working Holiday Retail

Some things about holiday retail are awesome. Others, not so much.
Photo Gallery2 months ago

12 Images That Show Why Spectrum Eye Care in Hamilton, ON, Was Named One of (North) America’s Finest Optical Retailers

This Canadian practice delivers on all fronts and is rewarded with strong customer loyalty.
Photo Gallery2 months ago

Sizzling! These 11 Images Will Convince You That A Fireplace Can Make Any Optical Feel More Welcoming

No matter what style your optical’s décor, or where it’s located, it can be enhanced by a fireplace.
Photo Gallery2 months ago

10 Things Eyecare Patients Say That Are Giant Red Flags

Vision pros share the lines they hate to hear.
Photo Gallery3 months ago

19 Cool Custom Lens Cloths That Clean Glasses and Start Conversations

These practices understand the humble lens cloth’s hidden power to keep their brand top of customers’ minds.
Photo Gallery3 months ago

See One Business’s Funny Plea For Better Customer Behavior … Plus 27 More Pretty Hilarious Retailer Signs

These retailer signs send important messages in the funniest of ways.
Fun3 months ago

61 Funny Memes About Life in Retail

Retail life is not always the easiest.
Photo Gallery3 months ago

12 Images That Show Why Gogosha Optique in LA Was Named One of America’s Finest Optical Retailers

This Sunset Boulevard optical draws a distinctive, discerning clientele who know what they like but also want to be surprised.
Photo Gallery4 months ago

Eyecare Providers Show Off the Glasses They Can’t Live Without

The #myfavoriteglasses Project was started by Carissa Dunphy (@opticiannow).
Fun4 months ago

57 Boss Memes That Will Have You Saying ‘That’s My Life’

Don't miss these savage takes on the manager-employee relationship.
Photo Gallery5 months ago

14 Images That Show Why Visionelle Eyecare in Zionsville, IN, Was Named One of America’s Finest Optical Retailers

This stylish practice’s commitment to care and comfort shines through in countless details.
Photo Gallery5 months ago

14 Images That Show Why SOMA Optical in Boston Was Named One of America’s Finest Optical Retailers

This gem in the city’s South End is a stunning expression of the combined creative, optical and business talents of husband-and-wife team Alissa and Christos Karabelas.
Photo Gallery5 months ago

14 Images That Show Why a Proper View in Winston-Salem, NC Was Named America’s Finest Optical Retailer for 2021

Located on a former family estate, this beautifully appointed, welcoming practice’s singular focus is offering guests a taste of Southern hospitality in a space that feels...
Photo Gallery7 months ago

Inked Opticians: 19 ECPs Show Off Their Eyewear Tats

They love their profession so much they made a permanent statement—on their skin!
Photo Gallery7 months ago

11 Images That Show Why Huxley Optical in Minnetonka, MN, Was Named One of America’s Finest Optical Retailers.

This Minneapolis-St. Paul area optical is making its mark in the Twin Cities with three stylishly branded stores and a thriving private label.
Photo Gallery8 months ago

11 Images That Show Why Oxford Eyes in Orlando Was Named One of America’s Finest Optical Retailers

This central Florida optical is the very definition of a destination boutique.
Photo Gallery8 months ago

13 Images That Show Why Oculus Eyewear Gallery in San Marcos, TX Was Named One of America’s Finest Optical Retailers

A light, contemporary and clean look defines this art gallery-inspired space.
Photo Gallery10 months ago

Oprah in Götti … and More Celebrity Eyewear Picks

Also, Melody Gardot wears Nathalie Blanc Paris Suzanne 251 sunglasses on ABC’s Good Morning America.
Photo Gallery10 months ago

Fun with Tape … and More Highly Creative DIY Eyewear Fixes From Your Clients

'It writes better than the pen I had on my desk.'

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