Like when you should take a mentor’s advice with a grain of salt and dealing with staff who want higher...
Like how to make the best of your small advertising budget - Billboards?!? - and formally settling ownership in a family-owned legacy business.
Including the difference between KPIs and OKRs and which ones you should be using and why.
Including the reality that has become offering signing bonuses to secure top talent.
Like why you may want to reconsider ditching your checkout counter and when to talk budget with a customer.
Plus, what’s the best way to deal with a manager who doesn’t believe in “sugarcoating” feedback.
Such as, what’s better for a billboard - a smaller local road or a major arterial route?
Like how to jump start productivity after some time off and attracting the sort of employees that reflect your clientele during a tight job market.
Like have you ever wondered if you could tap a former pro-athlete to appear at your business and your rights when it comes to managing employees...
Including protecting yourself from small claims litigiousness and email vs. text marketing.
Like calculating the ROI on a redesign and how to discount correctly.
Including helping a dysfunctional team find the love.
Including how to handle necessary free increases.
Like accessing a strip mall location and how to handle a moving sale.
Including avoiding cash flow crunches, sourcing event signage and keeping family members looking for freebies in check.
Like how to renegotiate lease terms and having an event when you feel your store is just too small.
Like getting an employee to stop using terms of endearment and how to suss out whether someone you’ve “clicked” with will really make a good employee.
Also what to look for when contemplating a mall lease … or any lease really.
Like what compromises to make when good sales help is slim pickings.
Like advice on how to get something … anything … done on Fridays and freshening up your exterior for spring.