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Manager's To-Do1 week ago

Take a Cold Shower and More Manager’s To-Dos for August and September

Take a Cold Shower and More Manager's To-Dos for August and September.

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Calendar1 week ago

Make Sure Your POP is Representative of Your Community and More August and September Events
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America's Finest2 weeks ago

Here Are the 2020 America’s Finest Store Honorable Mentions
America's Finest2 weeks ago

A Polished Arkansas Practice That Keeps Patient Numbers Low and Quality of Service Sky High

Latest News

Headlines6 days ago

CooperVision Acquires GP Specialists

GP Specialists will retain its name and operate as a complementary business.

Press Releases3 days ago

U.S. Optometry Schools Invited to Certify for CooperVision’s Brilliant Futures Myopia Management Program
Press Releases3 days ago

Healthy Eyes Advantage Announces SPIN Partnership
Photo Gallery3 days ago

9 Beautiful Bathrooms That Say ‘We Care About More Than Just Your Optical Needs’
Press Releases7 days ago

Bausch + Lomb Launches -2.75 Cylinder
Headlines7 days ago

Bausch Health to Spin Off Eye Health Business
Press Releases7 days ago

Vision Expo Introduces InFocus Video Series

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Headlines1 week ago

Ophthalmologist to Remain in Prison After Fraud Conviction Upheld
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FDA Approves Eyenuk’s EyeArt AI System for Diabetic Retinopathy Screening
Headlines7 days ago

Bausch Health to Spin Off Eye Health Business

Best Stores

America's Finest2 weeks ago

For this Seattle Eye Doc the Third Time is the Charm

She loves starting new practices and designed Eyes on You from the ground up.

Best of Eyecare2 weeks ago

America’s Finest Optical Retailers 2020 – Winners Revealed!
America's Finest2 weeks ago

At Rochester’s ‘House of Hip’ There is Nothing Ordinary

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America's Finest3 weeks ago

Meet the Judges of the 2020 America’s Finest Optical Retailers Contest
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Brand Portfolio3 weeks ago

An Optical as Sharp as Chicago
Drs. Larah Alami (l) and Nathan DeDeo.
Best of the Best3 weeks ago

Hiring a Biz Consultant Turned Out To Be a Smart Move for This NY Practice

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Photo Galleries

Photo Gallery3 days ago

9 Beautiful Bathrooms That Say ‘We Care About More Than Just Your Optical Needs’

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Photo Gallery1 week ago

9 Cool Kids’ Waiting Rooms to Inspire Your Post-COVID Redesign
Photo Gallery2 weeks ago

26 Ways to Stay Safer: An Optical PPE and Sterilization Resource Guide [New Updates!]
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Behold the No. 2 Pencil Brow … and More of Your Clients’ Most Imaginative Home Eyewear Repairs
Photo Gallery1 month ago

Kate Moss Exudes Cool in Jimmy Choo Sunglasses … and More Celebrity Eyewear Picks

Tips and How To

Editor's Note2 weeks ago

Miss You, Mean It

Remember we’re all in this together… except for you anti-maskers… you’re on your own.

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Do You Or Don't You2 weeks ago

54% of You Have Saved a Life During A Routine Visit
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Buzz Session2 weeks ago

Crank it Up! ECPs Share Their Power Songs

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Real Deal3 weeks ago

This Owner Wants to Reopen But His Optician’s Loving Unemployment Pay
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Tip Sheet3 weeks ago

ABC: Always Be Cheering and More Tips for August and September
John Marvin3 weeks ago

Achieve Disney-level Leadership to Manage Effectively and Exceed Patient Expectations

More Tips and How To
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Products

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Products2 weeks ago

ECPs Share their Best-Selling Collections for May 2020
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Tools and Equipment3 weeks ago

Vision Corrections Up but Consumer Intent to Buy is Down and More of What You Need to Know for August

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Tools and Equipment3 weeks ago

Practice Pandemic Products and More Business Boosters for August and September
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Products3 weeks ago

A Slew of New Products to Help Get Your Patients Outside in Style
Essilor Eyezen enhanced single vision lenses for prescription or plano computer glasses Essilor Eyezen enhanced single vision lenses for prescription or plano computer glasses
Better Vision3 weeks ago

How to Educate Adults on the Best Ways to Keep Their Eyes Safe
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Products3 weeks ago

9 Rainbow Frames to Color Your World

Videos and Podcasts

INVISION Podcast2 weeks ago

Podcast: Talking with the Finest, Hippest of Them All About Why There are No Ball Point Pens in Her Shop

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Headlines2 months ago

Video: 11 ODs Share Their Stories of Being Black in America
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Video: Optometrist Describes the Moment 50 Looters Stormed Her Business
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Headlines3 months ago

Video: Purported Details of ‘Apple Glass’ Product Leaked
INVISION Podcast3 months ago

Licensed or Not, Member or Not, the Opticians Association of America is Here for You [Podcast]

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