Here's how to move beyond relying on one “all-star” and start developing leadership across your entire team—by shifting how you...
To stay competitive, practices must move beyond generic messaging and embrace bold differentiation—through design, experience, and deeper community connection.
Leadership isn’t about the letters after your name. It’s about how you grow, who you lift up, and the vision you build for what comes next.
Trigger warning: I went through a box of tissues writing it.
The real advantage isn’t resisting disruption but understanding it—by getting curious about AI, rethinking patient experience, and expanding how you prepare for what’s next.
A focus strategy that helped one optical outperform six stagnant months in just two.
Here's why embracing what makes you different can be the key to both personal and professional growth.
Great practices are built by leaders who lean into the fundamentals — day after day even when no one is watching — until excellence becomes a...
Because the most important tool for a practice’s longevity isn’t a piece of equipment — it’s the culture.
How ‘good enough’ is actually a liability and why we need to stop defending mediocrity.
Strong practices aren’t built by extraordinary people doing extraordinary things. They’re built by ordinary teams doing ordinary things the same way, every day.
Leadership isn’t about letting go — it’s about adjusting the length.
Because it should be more than just service delivery — you can make it a competitive advantage that drives sustainable growth.
Growth rarely feels convenient but practices that grow, evolve, and lead are the ones willing to explore uncertainty with curiosity, confidence and asking better questions.
I’ve never been a journal keeper, so this is likely the closest I’ll ever get to keeping a diary.
Might as well start influencing them to buy with these three tips.
Start making changes to your outdated policies — like not accepting POFs — to do what’s best for everybody.
They’re looking for an experience worth remembering, here are some idea’s to keep them coming back and referring others.
It isn’t what patients say, but their behavior, you need to pay attention to and if they’re not rebooking or leaving without buying listen to what...
At their core, every snowflake is exactly the same and similarly our practices are more alike than they are different.
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