The power of a white board is where true innovation happens.
And how you can leverage social media to give parents accurate information about their kid’s eye health.
When hiring an associate, you become a leader and mentor. Define that role and work on that part of yourself so others can be successful around...
It’s not just about hiring talented individuals, but those that are also adaptable and willing to buy into a team-first mentality.
If you become a better communicator with your patients by refining your communication skills you can improve your sales performance. Here’s how…
What audacious … creative … big swing will you take?
How you use AI in your optometry business will depend on your needs, but we’ve got five areas where the use of AI could be implemented...
THE SHIFT FROM health care student to practicing clinician is a significant period in one’s career. Moving from the guidance of professor-mentors and preceptors in academia...
And like many of the women who have had the privilege to know and work with Marge, I am incredibly grateful.
Our Money Matters experts say, “Wait just one minute…” Here’s what eyecare business owners can and cannot write off.
Saying no to those calls could be costing you. Here’s how you could have your team leverage them to grow your practice.
There is a difference between failing and being a failure. One is a singular event, and the other is a mindset.
Optometry is one of the most gratifying health care professions with respect to the rewarding experience of improving the lives of patients.
A little trick borrowed from our improv friends to keep the sales conversation moving forward.
How to make the most savings while providing retirement plans, childcare and education.
But it is up to each of us to be receptive to it and not immediately dismiss new information as “stupid” or “wrong” or with a...
Facebook. Instagram. YouTube. The list goes on and on.
According to For Eyes Bookkeeping, there are several areas where they might not be fully leveraging available opportunities.
And why her first piece of advice is to keep your eye on the prize.
What do you want to see when you Google yourself tomorrow?
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