(Press Release)
DENVER, CO – XX2i Optics, a maker of performance sunglasses and polarized eyewear solutions, has partnered with Race Across America (RAAM) to become the official sunglass of the World’s Toughest Bicycle Race. All competitors participating in the 3,000 mile excursion will have access to XX2i’s lineup of shades which feature multiple styles, colors, lens configurations and 4K lens technology.
"It takes an incredible amount of passion and dedication to complete something as ambitious as the Race Across America, and that’s precisely why we had to partner with this prodigious event,” says Paul Craig, co-founder of XX2i Optics and R.A.C.E. “I’ve committed a large scope of XX2i Optics to work with athletes at a level like this, where they’re transcending the realm of what’s thought possible.”
“RAAM is excited to partner with such an extraordinary brand as XX2i Optics. With a race as demanding as RAAM, high quality eyewear is critical for the racers,” says Rick Boethling, RAAM executive director. “Racers will experience all types of weather, from scalding desert heat to pouring rain, and they will race day and night. Adaptable eyewear is invaluable. The fact that XX2i Optics provides frames with multiple lens options gives riders the flexibility they need during the race. And, let’s not forget the frames are stylish – everyone wants to look great when racing.”
The main event begins in Oceanside, CA, travels 3,000 miles with 170,000 vertical feet of climbing, and finishes in Annapolis, MD. Competitors can enter the race solo, or on two-, four- and eight-person relay teams. Many racers also raise money for charitable causes, collectively leading to more than $2 million donated annually. The racers come from all over the world and are mostly ordinary people with an extraordinary passion for riding their bicycle.
Since its launch, XX2i Optics has received numerous awards including Gear Institute’s “Best Value” award and Outside Magazine’s “Killer Value” award. Made from flexible and strong Grilamid and 4K ultra high definition optics, XX2i sunglasses feature fully adjustable temple tips and nose pads aimed at giving every athlete a custom, fog-free fit. More than 18 polarized, polarized sport reader and high performance lens options are available. Every model comes with a 365-day money back guarantee and a lifetime frame and lens warranty.
2016 will mark the 35th edition of Race Across America and the ninth edition of Race Across the West, which is a 900-mile race that follows the same RAAM format at a lesser distance. To learn more about The Race Across America, visit raceacrossamerica.org.
To learn more about XX2i Optic, visit xx2i.com.