Cover Stories

A One-Stop-Shop Buying Guide Full of All the Goods You Need to Replenish, Revive and Renew Your Business’s Inventory

SPRINGTIME IN NEW YORK! We can honestly say we’re thrilled to be back. We’ve scoured all the press releases and emailed everyone we could think of to gather all the eyeglass, sunglass, lens, contact lens, software and incentive programs ECPs from coast to coast need to know about. Whether you’re traveling to NYC or not, we’ve got the best of the best of spring’s new offerings all in one place; we’re even telling you where you can find them … because their parent companies are not all in one place. So if you’re here or at home, at the Javits Center or holed up in its surrounds, we’ve got the goods in this one-stop-shop buying guide to replenish, revive and renew your business’s inventory and more.

Alexander Daas

With each of its styles named for the children and lineage of founder Alexander Daas, the HERITAGE collection includes the Ashton, and features sizes that go beyond the brand’s usual smaller PD options.

$319

(619) 500-3227 | alexanderdaas.com

IC! Berlin
VEE BOOTH: U535

Ready to rev things up for 2022, the MERCEDES-BENZ collaboration, including the minimalist MB08, draws inspiration from the design and accents of the prestigious auto company’s EQ vehicles.

$572

(866) 634-8990 | ic-berlin.de

Derigo
VEE BOOTH: P1255

The latest collection from the women-first YALEA line includes the acetate SYA054, which features an AY monogram on the temples. Dozens of groundbreaking women including Amelia Earhart, Marie Curie, and Ella Fitzgerald have been honored by the brand.

$201

(800) 423-3023 | derigo.us

OWP
VEE BOOTH: U635

Optische Werke Passau, better known as OWP, marks 75 years in business with the acetate 249, a new edition of its iconic 1981 iteration. The 1,947 pieces available represent the year when founders Hans Strätz and Franz Fremuth got this long-running party started.

$319

owp.de

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Movitra

Featuring the brand’s exclusive, patented rotation system, the limited-edition metal suns in this release feature soft leather temple tips, titanium nose pads, monoblock hinges, and ZEISS sun lenses. The serial number is engraved on the inside of each temple.

$811

movitra.it

Versace
VEE MAIN HALL

With two suns and one optical style, this glam capsule collection featuring Cole Sprouse includes the Medusa Focus (VE2242), a metal navigator with signature VERSACE elements including the Greek key on the temples and an embossed medusa on the frame.

$316

(800) 422-2020 | my.luxottica.com

Dita

Innovation and luxury join forces for DITA’s Spring/Summer 2022 collection, including the Spacecraft-inspired model Terracraft, a navigator-shaped combination frame made with acetate and titanium.

$750

(888) 245-2202 | dita.com

Pure Eyewear
VEE BOOTH: P1555

Summer vibes are in the air with the release of PURE EYEWEAR’s Sorbet collection, including the P-3016, which, like all six styles in the line, is made with at least 45% plant-based resin.

$213

(800) 645-1300 | marchon.com

Etnia Barcelona
VEE BOOTH: U421 & P1223

Creating a celebration of confidence, colors, and character, the acetate Brutal No. 1 is among nine oversized styles in the BOLD collection.

$329

(888) 553-8642 | etniabarcelona.com

Eco Eyewear
VEE BOOTH: U743

Among the latest additions to the Spring/Summer 2022 BIOBASED collection, the lightweight, sustainable Adelia is one of eight new optical styles (as well as three new suns), each made with castor seed oil. An optional magnetic sun clip-on is available for all optical styles in the collection.

$175

(800) 223-7610 | eco-eyewear.com

Rye & Lye

Made with titanium and acetate, the Horus represents the newest RYE & LYE collection with its acetate rims and thermoforming, temple-covering sheath.

$360

rye-lye.com

Minamoto Eyewear
VEE BOOTH: P2727

With eight styles in its launch collection, MINAMOTO EYEWEAR is made from 99.4% pure Japanese titanium. The Akira (MN31003) stays on the face with an anti-slip epoxy at the W bridge.

$300

(800) 645-2121 | charmant.com/us

Carolina Herrera
VEE BOOTH: P2749

The gold-and-enamel-striped, thin metal CH 0031 helps define CAROLINA HERRERA’s Spring/Summer collection with its iconic CH logo on the temples as well as the temple tips.

$240

(800) 631-1188 | mysafilo.com

Nano Vista 3.0
VEE BOOTH: U175

Redesign is the name of the game for the new NANO VISTA 3.0 collection, including the Quest, which has improved performance thanks to the “52” hinge, and thinner, sleeker temples that are easy to adjust and optimized for use with headbands.

Price upon request

(888) 399-7742 | alternativeeyes.com

Silhouette
Showing in NYC offsite

The NEW YORK SKY’s the limit for the collection of the same name. Lightweight and flexible, the 23-carat-gold-plated 8184 lives up to the collection’s name as well, as it delivers a 3D-layered effect with an innovative use of material and surface.

Price upon request

(518) 272-5500 | silhouette.com

Seraphin
VEE BOOTH: U527

Sparkle, shine, and, of course, shimmer with SERAPHIN SHIMMER’s Spring 2022 capsule collection. The Shimmer Sun 1, which also works as a roomy optical option, is made with premium acetate, hand-set Austrian crystals, and OBE injection screws.

$325

(888) 560-1060 | ogieyewear.com

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De Lotto
VEE BOOTH: A209

Founded in 1938 in the Dolomite Mountains of Northern Italy, DE LOTTO eyewear is now part of Ottica Veneta. The Mazzuchelli acetate DL 77 helps define the iconic brand’s new collection launch.

$375

(800) 486-2279 | otticaveneta.com

Andy Wolf
VEE BOOTH: U835

From the release of the Spring/Summer 2022 collection, which includes the handcrafted-in-Austria, oversized 5125, to the brand’s support of one square meter of wildflower meadow for every frame sold, ANDY WOLF is going all in on making a difference and supporting efforts in sustainability.

$477

andy-wolf.com

Aspire
VEE BOOTH: 1621

A capsule collection featuring six styles, ASPIRE HALO features modern metals and sports halo rings of color. Light and airy, all styles in this line also feature classic click-on nose pads and temple tips in complementary colors.

$270

(800) 645-3733 | cvoptical.com

Barton Perreira X Teddy Vonranson
Refinery Hotel, March 31 and April 1

The result of a limited-edition collaboration with fashion designer Teddy Vonranson, BARTON PERREIRA’s Domino frame is made with the brand’s signature Japanese acetate and features handcrafted beveling.

$495

bartonperreira.com

Serengeti

Three capsules — Creator, Driving, and Essentials — band together to create SERENGETI’s Spring/Summer 2022 collection. From the Driving capsule, the metal Haywood has an ultra-light mineral lens that features blue-light blocking Spectral Control technology.

$290

serengeti-eyewear.com

(Morel)Red
VEE BOOTH: U823

With 24 frames — 15 optical, including the Gabi, and nine suns — this all-new collection launch represents MOREL’s commitment to be a part of (RED)’s ongoing contributions to the Global Fund, one of the world’s largest global health funders. With a guaranteed minimum donation of $100,000, the company will donate $5 for every (MOREL)RED frame purchased.

$199

(800) 526-8838 | morel-france.com

Foster Grant

True to their name, the eight styles in FOSTER GRANT’s Pop of Power collection of readers offer magnification along the bottom of the lens — where it’s needed — with no magnification on the rest of the lens. The blue light Tristan features spring hinges and a square black frame.

$34.95

(800) 426-6396 | fostergrant.com

Götti Switzerland

Hand-polished after being milled from acetate sheets, GÖTTI’s Spring collection includes the retro-inspired Heins (top) and Hanlon.

$470

gotti.ch

Eyezen Kids
VEE MAIN HALL

Launching in April, these single-vision lenses from ESSILOR are designed for children’s needs, offering a larger area of optimization and embedded blue-light protection for the 6-to-12-year-old set.

Price upon request

essilorusa.com

Shamir
VEE BOOTH: F5033

Kick clarity up a notch with GLACIER EXPRESSION, a new anti-reflective coating that offers minimized visual background noise with the help of signal-to-noise technology, and improved contrast sensitivity and light transmittance — created with high screen-time levels in mind.

Price upon request

(877) 514-8330 | shamir.com

L’amy America
VEE BOOTH: P2441

In partnership with the Two Blind Brothers, a.k.a. Brad and Bryan Manning, L’AMY AMERICA’s DO GOOD, FEEL GOOD campaign is offering a plush guide dog as a gift with minimum purchase and a percentage of proceeds going toward funding for blindness research.

(877) 514-8330, (800) 243-6350 | lamyamerica.com

3DNA

With the release of its beta iOS app (for iPhone X and newer), users can explore 3D face scanning and remote design sessions via Zoom through the same high-resolution face scanning technology found in 3DNA Kiosks. Meanwhile, updates to the Windows app include 800 additional acetate swatches, the ability to see and share designs across the 3DNA network, and more.

Free to download

3DNA-eyewear.org

Alcon
VEE BOOTH: F4608

The launch of Dailies Total1 for Astigmatism, from ALCON, marks the availability of the first water gradient contact lens for patients with astigmatism.

$55.65 (30-count package)

(800) 241-5999 | alcon.com

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Cat Precision

Launching with 11 styles, CAT PRECISION’s capsule collection for Spring 2022 includes the CPO-3507, a combination frame made with high-density acetate and stainless steel.

Price upon request

(866) 604-5700 | classique-eyewear.com

Lowercase NYC
LOFT NYC

Made with hand-polished Mazzucchelli acetate from Italy and Japan, the Lola from LOWERCASE NYC features ZEISS lenses and OBE coated screws on the hinges.

$350

(212) 510-7621 | lowercasenyc.com

Inface
VEE BOOTH: U221

The latest collection from INFACE includes the 9480, an acetate frame with an exposed metal skeleton.

$185

(800) 654-6099 | designeyeweargroup.com

Blackfin
VEE BOOTH: U455

With Japanese titanium frame fronts and Japanese beta-titanium for the temples, the Spring/Summer 2022 collection includes the Agnes Water (C1433).

$475

(877) 889-0399 | villaeyewear.com

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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