(PRESS RELEASE) HAUPPAUGE, NY — ClearVision has announces Lone Star: The Texas Relief Collection to support Texas recovery efforts in response to the recent weather crisis.
The Texas Relief Collection captures the pride and passion of what it means to be from Texas featuring an inlaid Star of Texas on each temple. 50% of every sale will be donated directly back to Feeding Texas, the largest hunger-relief organization in Texas. “We created our CVO Cares for this very purpose to help support our greater communities. We felt compelled to help Texas. Keeping the #eyecarestrong momentum going in 2021 we wanted to lend support in a way that the eyecare community could come together and support Texas”, said Peter Friedfeld, executive vice president at ClearVision.
The Texas Relief Collection will be sold in 3 merchandised kits of 10 frames for $300 per kit ($30 per frame) of which, ClearVision will donate 50% ($150 per kit) directly to Feeding Texas. Every dollar donated to Feeding Texas provides 10 meals. With every kit sold, 1,500 meals will be provided for those in need.
The collection is beautifully designed with attention to detail. The frames represent confidence, strength and a friendly smile. The collection is comprised of fashion styles for both men and women. Exterior temples feature the inlaid Star of Texas, the inside temples feature prints that capture scenery unique to Texas. Women’s interior temples feature the flowers of Texas from Blue Bonnets to the wild flowers found along the Texas roadsides, while the men’s inside temples feature the iconic Keep Austin Weird tie-dye, sunsets and big Texas skies. These details make it a truly unique collection, perfect for supporting Texas.
Each frame includes a case and a cleaning cloth featuring Texas scenery. The frames will be serviceable according to ClearVision’s standard warranty. Due to the charitable aspect of the collection, returns will not be accepted. ClearVision will be providing digital assets to help support the collection including counter cards, email template and social assets.
To learn more about this collection and how you can join ClearVision in supporting Texas, click here to visit the Texas Relief Collection page and request more information.