Press Releases

Prevent Blindness and the National Optometric Association Declare August Children’s Eye Health and Safety Month

(PRESS RELEASE) CHICAGO – Across the country, many children are beginning a new school year and healthy vision will be critical to a successful academic year. As a child grows, an untreated eye disease or condition becomes more difficult to correct. These can worsen and lead to other serious problems as well as affect reading ability, focus, behavior, personality and social adjustment in school.

For the second year in a row, Prevent Blindness and the National Optometric Association (NOA) are teaming up to declare August as Children’s Eye Health and Safety Awareness Month to educate parents and caregivers on the steps that should be taken to ensure that students are provided with the best opportunity to have a successful school year through healthy vision.

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To help educate parents and in celebration of its 10th anniversary, the National Center for Children’s Vision and Eye Health at Prevent Blindness is offering the newly revised “Guide to Vision Health for Your Newborn, Infant, and Toddler.” This no-cost comprehensive resource offers information on a variety of topics, including common milestones for visual development, how to help your baby’s vision to develop, warning signs of possible vision problems, and more. The earlier a vision disorder can be identified and treated, the stronger start to learning and development a child will have.

A child may be at higher risk of developing a vision problem if he or she:

  • Was born prematurely (less than 32 weeks completed gestation.)
  • Has a family history of vision disorders, such as childhood cataract, amblyopia (may also be called lazy eye), misaligned eyes, eye tumors, or wore glasses before first grade.
  • Has had an eye injury (problems resulting from childhood eye injuries may develop much later in life.)
  • Has been diagnosed with a problem that could affect his or her physical, mental and/or, emotional development.

“By diagnosing and treating vision problems early, we can actually help prevent vision loss later in life,” said Dr. Sherrol A. Reynolds, president of the NOA, associate professor at Nova Southeastern University College of Optometry, and volunteer member of the Prevent Blindness Scientific Advisory Committee. “Vision is so instrumental in how a child develops, that by ensuring all of our children have access to quality eye care services, we are helping build a brighter future.

Prevent Blindness partner, OCuSOFT Inc., a privately-held eye and skin care company dedicated to innovation in eyelid hygiene and ocular health, will make a donation to Prevent Blindness in support of Children’s Eye Health and Safety Awareness Month.

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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