ForEyes Solutions
Goes Beyond Bookkeeping

As tax season approaches, many optometrists find themselves scrambling to organize financial records, reconcile accounts and prepare for their CPA. It’s a stressful, time-consuming process that often reveals deeper operational gaps. But what if getting your books in order was just the beginning of a partnership that could transform your entire practice?

Wade Weisz, OD, founded For Eyes Bookkeeping in 2021 with a simple mission: provide professional bookkeeping services specifically for the optometric community. Now rebranded as ForEyes Solutions, the company has expanded its offerings significantly. Weisz drew on his 25 years as a private practice OD to create a service that understood the unique financial challenges eyecare professionals face.

“During my time managing multiple-location practices, I found myself transitioning more toward back-office duties like bookkeeping,” Weisz explains. “I realized I was not only good at it but enjoyed it. I also understood how valuable accurate financials are in running a practice and how time-consuming it is to track and organize all that data.”

That foundation set the stage for the company’s evolution. As demand grew and client needs expanded far beyond bookkeeping alone, the team recognized the opportunity to create something more comprehensive. This natural progression led to the reintroduction of the company as ForEyes Solutions, which reflects the company’s broader mission to support every part of the eyecare practice back office.

That insider perspective has fueled rapid growth. With COO Nathan Taylor’s expertise in scaling and systematization, ForEyes has evolved from a one-person bookkeeping service into a comprehensive solutions provider.

The expanded ForEyes Solutions now offers a full suite of services designed to support every aspect of practice management. Beyond bookkeeping, the company provides year-end financial readiness support, virtual assistant staffing, practice consulting (both remote and on-site), M&A preparation for practices planning to sell, and revenue cycle management and billing services. Additional tax-related support is in development as the company continues to grow. The goal is simple: give eyecare professionals one trusted partner to handle the back office so they can focus on patient care. 

The timing is strategic. Many ECPs excel at patient care but struggle with the business side of their practices. They may know their annual gross revenues but lack clarity on net income, liability obligations, inventory valuations or how to maximize deductions.  

“Most optometrists don’t know these important financial metrics,” Weisz notes. “These duties are essential not just for day-to-day functions and tax reporting but for determining your practice’s overall value.” 

In working with practices around the country, the ForEyes Solutions team frequently sees that financial statements are reviewed inconsistently or only under pressure during tax season. That lack of regular visibility can lead to missed opportunities, costly surprises and added stress when deadlines approach. 

ForEyes Solutions takes a holistic approach, starting with clean, accurate books and building toward long-term practice optimization. Whether you need help with payroll, want to improve operational efficiency or are preparing your practice for eventual sale, the team offers expertise grounded in real optometric experience. 

INVISION readers may already be familiar with ForEyes through the company’s contributions to the magazine’s Money Matters column over the past several years. Now, as ForEyes Solutions, the company is positioned to serve as a true financial partner and back-office resource for eyecare practices.