Categories: Headlines

Iconic Designers New Line Introduces New Material

Philippe Starck says he prefers engineering to fashion.

Philippe Starck’s new eyewear collection brings a new material t the marketplace: Gravity, a 100-percent recyclable high-tech polymer that is utilized in industries such as aeronautical—as both an ultra-lightweight (yet equally as strong) replacement for steel,” reports Bloomberg News, which found the revered designer in a somewhat testy mood. “I am the son of a famous airplane engineer, so I grew up in the idea of real invention,” he says. “I am not a fashion designer; that does not interest me. I am not obliged to just make fancy designs and trends.” The longevity of his nearly 20-year-old brand, says Starck, can be attributed to the fact that “there is enough intelligent people to make a brand based on intelligence and purpose, growing organically as it has. It’s not a brand that grew because I am on Twitter every night, or with my small dog in a club.”

Read more and see images at Bloomberg News

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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