(PRESS RELEASE) NORWALK, CT — L’Amy America celebrates the success of its house brand TLG with a new sub-collection of generously-sized optical frames to satisfy the growing demand for comfortable eyewear suiting larger-thanaverage cranial features.
Supporting the TLG brand mission to produce “perhaps the most comfortable frames on the planet” the new series offers clean, simple, modern design combined with the high-tech functionality that only a beta-titanium construct can provide. Easy-wearing shapes, muted, earthen colors, and an unusual new “linear sprocket” hinge further characterize the 4- model family.
“TLG is growing in popularity among a great agerange of consumers. Because it offers modernity, superior quality, long frame-life durability all at a very competitive price point. This consumer is looking for authentic solutions to a common fit and comfort issue facing those with larger sizing requirements” said L’amy Brand Director Connie Reiss.
The new TLG segment is fully supported by visual merchandising tools, L’Amy America’s generous financial stimulus programs and extended warranty.