(PRESS RELEASE) LONGARONE — Marcolin Group and Barton Perreira, a Los Angeles-based independent eyewear brand, announced they have entered into an exclusive agreement for the broad-based international distribution of Barton Perreira sun and optical eyewear. The distribution agreement will begin Feb. 1, 2019.
Under the new agreement, Marcolin Group will begin to bring Barton Perreira’s men’s and women’s eyewear collection to select retailers and optical shops in Southern Europe (including Spain, Portugal, Greece, and Italy), the Middle East, Eastern Europe (including Russia), Pacific Asia Countries (except Japan), Southeast Asia, South America and Mexico.
Barton Perreira will continue to handle design and manufacturing as well as manage sales to accounts in the rest of Europe, the U.S., Canada and Japan.
Massimo Renon, CEO of Marcolin Group, said, “Barton Perreira is a symbol of excellence and unparalleled quality. This long-term partnership offers a unique opportunity for Marcolin Group to distribute, starting from selected countries, an eyewear collection which represents infinite creative inspiration and timeless elegance. With this new brand, we enhance our portfolio and open new opportunities for Marcolin Group to diversify the commercial business model.”
Bill Barton, founder and CEO of Barton Perreira, said, “It is a great honor for Barton Perreira to enter into this new distribution agreement with the Marcolin Group. I believe that this partnership is unprecedented in our industry. For a company of Marcolin Group’s stature to believe in our product, brand and future is very gratifying. Utilizing their amazing sales team and customer service to reach new retailers throughout the world will take Barton Perreira to new heights.”
Patty Perreira, founder and designer, said, “With Marcolin Group’s expertise, we are thrilled to collaborate with an exceptional partner who understands our vision for Barton Perreira as well as our commitment to production, design and exclusive distribution.”