New Eyewear Shop Allows Customers to Design Their Own Sunglasses Right There in the Store

“Build Your Own” sunglasses bar concept was incorporated from company’s website.

Italian eyewear maker Illesteva recently opened its newest store on the Upper East Side of New York City, its first location to include a “Build Your Own” sunglasses bar, writes Racked. Allowing customers to “mix and match frames and candy-colored lenses for a personalized look,” the bar is a feature that was taken from the company’s website, the article says. The brand has another shop in New York City, plus locations in Miami, Los Angeles and Boston.

Read more at Racked