(PRESS RELEASE) ONEONTA, NY — Cleinman Performance Partners (CPP), one of the nation’s leading Optometric business development consulting organizations, has announced that its November 2019 conference will provide guidance for optometrists who want to reduce their reliance on low margin, high maintenance vision plans.
The National Exiting Vision Plans…Profitably! Conference, one in a series of unique Business of Eyecare Forum conferences, that will be held in Philadelphia, PA at the Sheraton Philadelphia University City Hotel on November 16, 2019 and will feature speakers with broad and deep knowledge of Vision Plan strategies.
“Many Optometrists have a love–hate relationship with Vision Plans,” says CPP founder Alan Cleinman. “What they lack is an independent, knowledgeable resource that can help them decide whether to reduce or eliminate their dependence on Vision Plans.”
At the conference, attendees will hear a deep bench of speakers discussing key topics such as building your brand, the key elements of marketing, maximizing eyewear margins, evaluating the risks of eliminating vision plans, the vision plan environment and more.
“Optometry is a permanent and valuable part of America’s health care system,” says Cleinman. “We have a responsibility to ensure that Optometrists remain a thriving and essential component of care for everyone.”
For more information regarding this conference visit: www.cleinman.com/exit or call Mandie Wells at (607) 267-2901.