The Olympics for the vision-obsessed, MIDO 2026 brought together “athletes” of design, technology and retail from more than 160 countries for three days of creativity, collaboration...
Between business, innovation, culture and training, MIDO’s lively energy keeps exhibitors and visitors engaged.
The Sergio Cereda Eyewear Design Award 2026, in partnership with MIDO, showcased sports-inspired eyewear by emerging designers on Milan’s Vision Stage.
Eyewear excellence is celebrated in Milan.
A phase of rebalancing and diversification of exports is beginning, offering opportunities to be seized.
The meeting point between business and fashion,where technology and creativity converge in a shared driving force.
MIDO provides an inclusive, international platform to connect, do business, and share ideas about the industry’s future.
From January 31 to February 2, DaTE returns to Fiera Milano with an exhibit that explores identity, vision, and the languages of eyewear.
In this new phase, the corporate strategy evolves and expands, finding full expression in the mission Empowering Humans.
Top three to be announced live at MIDO exhibition.
Around 1,200 exhibitors from 50 countries are expected with 140 new entries and visitors from over 160 countries.
Presented by the Ross Viva Family Foundation and MIDO | Milano Eyewear Show, applications for 2026 are now open for a $10,000 Grand Prize, with winners...
The awards ceremony was held Friday, June 6th at the San Fedele Auditorium in Milan.
Dear Reader … She did not get the project done early.
The second day of MIDO 2025 opened to a flood of visitors that streamed into the 7 pavilions of Fiera Milano Rho.
Business, made in Italy, innovation, trends and continuing education are the keywords for the eyewear show in Milan.
Now online, the calendar of events and list of guests at The Vision Stage, the innovative space for information and training in pavilion 1.
The OWA continues to promote women's leadership in the optical industry through networking, education, and support.
Otticlub was founded in 2011 as "Health and Innovation," a venue for workshops and conferences for companies in the 'lenses' pavilion, supported by ANFAO.
The MIDO App, praised for its 2024 functionality, has been upgraded to improve show activity management and extend networking after the event.
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