Press Releases

This World Sight Day (10/10), Put 20/20 Vision First

(PRESS RELEASE) AUSTIN, TX — The World Health Organization estimates that more than a billion people worldwide live with vision impairment. Twenty-five percent of children in the United States will need or wear corrective glasses (American Optometric Association). And — despite the fact that 80% of vision problems are considered avoidable — many people either don’t know how to go about improving their vision or don’t have the resources to do so.

Everyone is at risk of encountering vision problems. This is because our eyes, one of our most-used tools, degrade naturally as we age. Some people experience this at a faster rate than others — but even for them, it can be easy to overlook changes in eyesight over time.

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That’s why World Sight Day is so important. It raises awareness of how vision impairment affects people of all walks of life in vital ways. For children, not having access to proper vision correction can prevent important playing and learning during life’s early stages. For the elderly, sight impairment can isolate them from the community and lessen time spent with family and friends.

“Promoting affordable access to eyewear is one of the most effective ways to change the world and improve the quality of life in communities everywhere,” said Sunny Jiang, CEO at EyeBuyDirect.”At EyeBuyDirect, our mission every day — not just World Sight Day — is to do just that.”

For every order made through our Buy 1 Give 1 program, a free, high-quality pair of glasses is sent to someone who needs them. The company even lets customers choose where they would like to send them. The goal is to empower people to fulfill essential activities in their everyday lives such as learning, working, and playing that are affected by vision issues.

As of today, EyeBuyDirect has sent over half a million frames around the globe to people in need.

If you or someone you love is using glasses that aren’t up to date with their prescription, World Sight Day is a great time to invest in some new frames. With frames starting at just $6, EyeBuyDirect makes it easy and affordable to make an impact. All frames are available for prescription, non-prescription and digital screen protection lenses, affording customers the ability to customize glasses, or sunglasses, for their specific eyesight needs. The online experience includes a virtual try-on feature for satisfaction-guaranteed shopping.

Another way you can contribute to World Sight Day is by taking care of your own eye health. Getting regular check-ups is simple. To find an eye doctor near you, please visit: https://www.eyebuydirect.com/eyecare/find-eye-doctor.

For more information on the Buy 1, Give 1 program, please visit: https://www.eyebuydirect.com/buy-one-give-one.

The world is too beautiful to miss.

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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