How My Degree Helped Me Make a Difference in My Community

1 hour ago
Marshall B. Ketchum University

I am deeply grateful for the early wisdom my parents instilled in me from a very young age.

Here’s How Independent Eyecare Can Win the OD Recruitment Game

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INVISION’s strategies for standing out in a crowded market and attracting optometric talent.

How Small Eyecare Businesses Can Afford Medical Benefits for Employees

3 days ago

It's about finding the right fit between valuable employee benefits and what's financially feasible for our business.

Medical Advice Gone Wrong

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Apparently, when providing treatment plans you must be very, very explicit…

The Bottom Line: How to Stand Out When Hiring

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Recruiting associate optometrists is vital to practice growth but with a shortage of ODs in many regions strategic hiring efforts…

More Contact Lens Adoption Could Be as Easy as Talking About It and More of What You Need to Know for May

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Plus the economic impact of better vision and enhanced online staff training resources.

An Ultrasonic Cleaner for at Home Use and More Business Boosters for May

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Plus labels, stickers and creepy little bling you can’t help but love.

Your Letters to the Editor For May

3 days ago

"INVISION helped inspire me to become an independent. You have wonderful content. It is the only publication I tend to…

Still Delivering on a Century-Old Legacy of Eyecare

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This southern Minnesota practice has been deeply immersed in its community and providing top-level care since 1909.

Promoting Children’s Eye Care on Social Media

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And how you can leverage social media to give parents accurate information about their kid’s eye health.

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