15 “Would you like fries with that?” makes McDonald’s millions of dollars every year and there is much to learn about the art of upselling from the world’s biggest burger chain, which opened its first location in Des Plaines, IL, on this day in 1955. The most important is: Don’t suggest add-ons just for profit or to get rid of inventory. Instead, determine which products go well together (general rule: don’t go higher than 25 percent for the second item), and have your selling points prepared. If you can identify the perceived value, customers will be more likely to see it too.

1 There’s no way to prevent it. There’s no cure. Unaddressed it makes going to a restaurant hard. Yes, we’re talking about presbyopia, which sounds like a disease but isn’t. And that’s where PRESBYOPIA AWARENESS MONTH comes in. There are so many misconceptions about “old eye.” Do your bit to spread awareness and options.

9 Today is THE 100TH DAY OF THE YEAR — an excellent time to do a self-assessment of your progress so far. Dig out your journal entries or meeting notes from the start of the year and review how you are progressing towards the goals you’ve set for yourself.

19 So you’re no Beyoncé. Don’t let that stop you. Organizers of NATIONAL KARAOKE WEEK claim singing to synthetic tunes in public increases self-esteem, relieves stress and, when done with the staff, improves bonding.

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

Recent Posts

World’s Most Influential People in Ophthalmology

Fifteen Bascom Palmer doctors named to Power List 2024.

8 hours ago

Still Delivering on a Century-Old Legacy of Eyecare

This southern Minnesota practice has been deeply immersed in its community and providing top-level care…

9 hours ago

What We Can All Learn From Houseplants

Finding new ways to nourish ourselves and our businesses is the best, and only, way…

9 hours ago

Safilo Signs A Perpetual License Agreement For David Beckham Eyewear

Discover Safilo Group's perpetual license agreement for David Beckham Eyewear, showcasing timeless British sophistication and…

9 hours ago

Industry Leaders to Receive Honorary Degrees at Southern College of Optometry Commencement

Meet distinguished alumni and industry leaders honored at Southern College of Optometry's 2024 commencement: Dr.…

10 hours ago

How My Degree Helped Me Make a Difference in My Community

I am deeply grateful for the early wisdom my parents instilled in me from a…

12 hours ago

This website uses cookies.