When she first applied at Sears Optical 20 years ago, Stephanie Haenes was passed over. But hired soon after and swiftly promoted, she quickly had the...
This article originally appeared in the January 2015 edition of INVISION. When your name is on the business, you have to be good. Steve Whitaker opened...
This article originally appeared in the Nov-Dec 2014 edition of INVISION. Teri Focht is barely out of her 20s, but she’s already been in the vision...
LOCATION PRINCETON, NJ Sam Morgenstern says opticians are first and foremost problem solvers, and he specializes in the stealth approach to eyewear sales. “My secret weapon...
If you have a suggestion box all the time, the novelty will wear off, and no one will contribute. Instead, keep your suggestion box out for...
LOCATION / COLUMBUS, OH BY JULIE FANSELOW Think of Barbi Tuckerman as a tour guide for adventurous eyewear buyers. She grew up in the optical business,...
When she worked in an optical store while still in high school, eyecare ranked far down on the list of concerns in Crystal Behrendt’s teenage mind....
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