Safilo Introduces Under Armour’s First-ever Optical Collection

A global leader in athletic performance, the Under Armour Spring/Summer 2021 Collection includes optical frames and sunwear styles for men, women and youth.

The first-ever Under Armour optical collection has performance, innovation, lightness and quality at its core. Designed in collaboration with Safilo’s global sports and outdoor lifestyle global design center in Portland, Ore., the Spring/Summer 2021 collection takes Under Armour to the next level. The best-in-class optical frames and sunwear meet the specific needs of Under Armour’s various consumer segments, including high performance options for athletes, versatile offerings for active lifestyles, eyewear designs for outdoor enthusiasts and youth styles.

DEDICATED TO ENHANCING HUMAN PERFORMANCE

As a leader in branded athletic performance apparel, footwear and accessories, Under Armour is powered by one of the world’s largest digitally connected fitness and wellness communities. The eyewear collection is designed with an athlete’s relentless will to succeed with the brand’s values of energy and passion in mind. Four key product pillars have fueled the Under Armour collection’s designs: Performance, innovation, lightness and high quality, all clustered into four product families: Performance, Versatile, Outdoor and Youth.

SIGNATURE DETAILS

As a design detail utilized throughout the collection, the Under Armour name appears as a signature wordmark on each frame’s top rim and the UA logo appears on both endpieces. Performance-oriented nosepads are a key product feature throughout the collection, including UA Bubblegrip Nose Pads, exclusive and fully adjustable nose pads for the utmost level of comfort and grip during sport activities and everyday usage; UA ArmourGrip adjustable nose pads with an Under Armour lasered engraving for the ultimate comfort; and acetate nose pads with lasered engraving for superior comfort during sports. The collection includes two performance-oriented temples, including a flexible temple with lasered rubber temple tips in color contrast offering high flexibility and resistance thanks to an auto-lock stop hinge and Nitinol memory metal temples which are extremely lightweight, flexible and durable with adjustable rubber nonslip temple tips.