Because We All Know the Lenses Just Sit There Doing Nothing
“We have customers who expect lifetime warranties on lenses because “they just sit in a frame and do nothing.” We now give our competitors’ business cards to these patients. — BJ Chambers, Carrera Optical, McQueeney, TX
“I had an … interesting … conversation with a patient who was disappointed to find out our frames were not warranteed forever … because she really thought they should be.” — Susan L. Spencer, Council Eye Care, Williamsville, NY
INVISION Staff
Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.