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Essilor Recognizes Eyecare #DifferenceMakers with New Campaign

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(PRESS RELEASE) DALLAS – This World Sight Day, Essilor of America will recognize those eyecare professionals who embody the company’s mission of improving lives by improving sight with its #DifferenceMakers campaign. Set to launch on October 11, the #DifferenceMakers campaign will be carried out through industry publications, social media, and a dedicated microsite. At the microsite EssilorUSA.com/DifferenceMakers, visitors can bring an eye care professional’s good deeds into focus by nominating them to join Essilor on a mission trip to Southeast Asia in 2019.

The microsite will also feature stories of industry professionals who are already making a difference in the lives of others, and provide ways that eyecare professionals can get involved through the Essilor Vision Foundation. One of those #DifferenceMakers is Dr. Kelechi Mezu-Nnabue, OD, DrPH, FWCO, Mezu International Foundation Inc. For the last three years, Dr. Mezu-Nnabue has partnered with Essilor Vision Foundation to provide free health and vision screenings for the poor and disadvantaged in Baltimore, MD. The twice-yearly vision screenings see about 250 patients, of which about 60% are children. “Children with uncorrected refractive errors or vision problems have increased social, and academic barriers,” says Dr. Mezu-Nnabue. “That is why giving our participants free eyeglasses made with their exact prescription has made a difference in their lives and impacted them positively.”

“At Essilor, we are inspired by stories like Dr. Mezu-Nnabue’s,” says Rick Gadd, president of Essilor of America, “and we think it’s time we recognize eyecare professionals for the good they bring to the world. That’s why we’re celebrating those who are passionate about giving back – our industry’s #DifferenceMakers. We want to not only want to celebrate these deserving individuals, but we also hope to inspire others to take action and get involved.”

At EssilorUSA.com/DifferenceMakers, those wishing to make a nomination will be asked to explain in 500 words or less why their nominee should be selected. Three nominees will be chosen for the mission trip based on their passion for making a difference and the impact their actions have had in the lives of others. Nominations will be accepted until November 30, 2018, and nominators are encouraged to include any photos, videos, or links to support their nomination.

Additionally, to encourage its own employees to participate, Essilor will be launching an internal employee #DifferenceMakers campaign. Essilor employees will be able earn points by taking actions that further the company’s mission of improving lives by improving sight. Three employees will also join the mission trip to Southeast Asia in 2019. “We’re excited to bring this campaign to life, both for our customers and our employees,” adds Gadd, “because at the end of the day we all have a common goal – to improve the lives of others by providing better sight.”

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Safilo’s “American Eyes” Video Celebrates Elasta and Emozioni starring ECPs Peter Tacia and Heidi Dancer

For the third year in a row, Safilo has looked to trusted eyecare professionals to star in its American Eyes campaign for its Elasta and Emozioni collections.Their latest testimonials are from Peter Tacia, O.D. and Heidi Dancer, optician, of Alma, MI, talking about two best-selling collections: Elasta and Emozioni.

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Prevent Blindness Issues Call for Nominations for ’19 Bonnie Strickland Champion for Children’s Vision Award

The deadline for submission is July 10, 2019.

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Bonnie Strickland

(PRESS RELEASE) CHICAGO – The National Center for Children’s Vision and Eye Health at Prevent Blindness (NCCVEH) has issued the call for nominations for the fifth annual Bonnie Strickland Champion for Children’s Vision Award. The award recognizes significant efforts by an individual or group of individuals to improve public health approaches for children’s vision and eye health at the state or national level. The deadline for submission is July 10, 2019.

The award was established by the NCCVEH Advisory Committee to commemorate Bonnie Strickland and her groundbreaking work to establish a comprehensive system for children’s vision in the United States. Strickland served as Director of the Division of Services for Children with Special Health Needs, Maternal and Child Health Bureau prior to her retirement in 2014. An all-volunteer committee for the Bonnie Strickland Champion for Children’s Vision Award review all nominations and select the award winner.

Nominees for the award may include individuals or a group comprised of diverse stakeholders, including family/caregiver and community leaders, who are implementing changes to improve children’s vision in the United States. Nominees should demonstrate an impact in one or more areas of a public health system supporting children’s vision including:

  • Key Stakeholder Engagement or Collaboration, including representation from families and diverse racial/ethnic/geographic and socio-economic levels target populations
  • Training and Education
  • Public Awareness
  • Provision of Resources and/or Services
  • Surveillance and Accountability
  • Reduction of Health Disparities
  • Infrastructure Development-Local, State, or National Level
  • Making the connection between vision and overall health, early childhood development and learning

The award will be presented at the NCCVEH annual meeting, Sept. 14, 2019, in Baltimore, MD. The award consists of a commemorative plaque, recognition and opportunity to present at the Annual Meeting, and roundtrip transportation for one to Baltimore, MD, along with one night of lodging. The award recipient will be featured on the website for the National Center for Children’s Vision and Eye Health with an overview of their program.

Past recipients of the Bonnie Strickland Champion for Children’s Vision Award include the Vision in Preschoolers (VIP) Study Group, Richard Bunner, retired from the Ohio Department of Health, Sean P. Donahue, MD, Ph.D., Professor of Ophthalmology and Visual Sciences at Vanderbilt University, the Illinois Eye Institute (IEI) at Princeton Vision Clinic, and the Pediatric Physicians’ Organization at Children’s (PPOC).

“Prevent Blindness is an organization founded on saving sight in children, and the Bonnie Strickland Champion for Children’s Vision Award provides us with the opportunity to recognize the tremendous efforts of those dedicated to protecting vision and keeping eyes healthy for our kids,” said Jeff Todd, president and CEO of Prevent Blindness.

For more information or to submit a nomination for the 2019 Bonnie Strickland Champion for Children’s Vision Award, please visit here, or contact Donna Fishman at (800) 331-2020 or dfishman@preventblindness.org.

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CPP Announces 2 Conferences in July

It will teach optometrists how to reduce costs and risks of moving, remodeling, buying or selling their practice.

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(PRESS RELEASE) ONEONTA, NY – Cleinman Performance Partners, an optometric business development consulting organization, has announced two conferences in July to help optometrists reduce the costs and risks of moving, remodeling, buying or selling their practice.

The first is the National Eyecare Facilities Conference being held on Thursday, July 18, in Anaheim, CA. It is designed to help answer the many questions arising from private practitioners who are embarking on a remodel or a ground-up facility build. Speakers will cover a range of topics such as site selection, project planning, financing, marketing and contractor relations, as well as interior/exterior design. Attendees will have the opportunity to participate in an interactive Q&A with a panel of experts to close out the conference.

The second is the National Practice Transitions Conference being held on Friday, July 19, in Anaheim, CA. It will take participants from start to finish on how to transition ownership of their practice. Topics covered will include gaining control over your business, preparing for retirement, tax planning, risk management, team and patient communications and exit by merger. Participants will enjoy presentations by several leading experts regarding the practice transitions process.

“We know there are many obstacles and hurdles a private practice owner must face from building or remodeling to buying or selling their practices. These are very important decisions that all private optometry practices are challenged with. We have the history and knowledge to provide the professional help and guidance they need,” said CPP founder and President Alan Cleinman. “We are committed to bringing valuable content, connections and next steps to help practice owners with these types of complex undertakings.”

For more information regarding these conferences, visit www.cleinman.com/conferences or call Mandie Wells at (607) 267-2901.

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ABB Optical and Paragon Vision Sciences Announce Optometry Student Challenge

It will award travel grants of $1,500 each to three third- or fourth-year students to attend the 2020 GSLS.

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(PRESS RELEASE) CORAL SPRINGS, FL – ABB Optical Group, in partnership with Paragon Vision Sciences, announces it is accepting abstract submissions for the fifth annual Optometry Student Challenge.

The Optometry Student Challenge will award travel grants of $1,500 each to three third- or fourth-year students to attend the 2020 Global Specialty Lens Symposium (GSLS), held Jan. 22-25, 2020, in Las Vegas and present a scientific poster on a topic related to contact lenses. Last year, more than 90 optometry students submitted contact lens related abstracts focused on study projects or student-based case histories.

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“Every year we have an incredible response from students who amaze us with their outstanding submissions and we certainly expect the same for this year’s challenge,” said Andy Jackson, director of specialty contact lenses for ABB Optical Group. “The passion, dedication and commitment to their chosen profession are evident in each student’s submission, and we look forward to seeing what the 2019 challenge brings.”

Optometry Student Challenge Program Rules

Third and fourth-year students who are interested in participating must register by August 9, 2019. Registered students must then submit an abstract on their proposed poster topic by October 11, 2019.

Abstracts must focus on study projects or student-based case histories related to contact lenses. Topics can include, but are not limited to, contact lens applications for presbyopia, keratoconus, corneal topography, post penetrating keratoplasty or related irregular corneal surface, myopia control, lens care/solutions, and orthokeratology.

Abstracts will be judged in two categories: case study report and research. Five finalists will be selected and notified by Oct. 25, 2019.

The finalists will then be required to convert their abstracts into scientific posters for further judging. The posters must be submitted in digital, PDF format to ABB Optical Group no later than November 15, 2019.

Results of this competition will be communicated with the winners and runners-up by November 27, 2019.

The lead authors of the top three posters will be awarded travel grants of $1,500 each to attend the symposium and present their posters. Additionally, two runner-ups will receive honorable mention prizes of $250 each.

“The optical industry of tomorrow is in the hands of the bright, intelligent optometry students of today,” said Paragon Vision Sciences President Rich Jeffries. “We’re proud to once again partner with ABB Optical Group to bring the Optometry Student Challenge as a way to encourage and support the next generation of optometrists.”

For more information on the Optometry Student Challenge, including full contest rules and guidelines, visit ABBOptical.com/OptometryStudentChallenge.

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