True Tales

She Seemed to Have All the Right Ingredients to Make a Great Optician …

Years ago our general manager hired a woman with no optical experience. She had been an esthetician, so the thought was she could relate to our high-end clientele and we could train her in optics. After a few weeks, she was put on the sales floor. Her first customer was a very petite older woman with a 53 PD and a -8.00 script, and she promptly sold her a 67 eye frame. The lab called and tried to explain there wasn’t a lens blank on the planet that would cut-out. She spent the next 10 minutes screaming on the phone, telling the lab this woman had spent a lot of money and they had better call the manufacturers and have them make it or she would have them all fired. For some reason she is no longer in the optical industry. — Steve Burek, Metro Eye, Milwaukee, WI

INVISION Staff

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at editor@invisionmag.com.

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