Connect with us

Headlines

Chicago Eyewear Maker Out to Prove American Manufacturing Can Work

mm

Published

on

 

Founders toured factories in Europe before setting out on their own.

A counterexample to the many eyewear makers who have moved their manufacturing abroad, State Optical has embarked on a business model centered on good ol’ American handiwork, as the Chicago Tribune writes. The article explains how cousins Marc Franchi and Jason Stanley toured several production factories in Europe before they launched the brand in 2014 in order to give them a foundational knowledge of eyewear manufacturing processes. Now, their frames are sold in about 50 stores nationwide, retailing for about $300. “We had always heard labor’s too expensive, the initial investment is too steep, it’s too risky, it just can’t be done,” CEO Scott Shapiro told the news outlet. “If we’re successful with this project, others can do it as well.”

Read more at the Chicago Tribune

Advertisement

SPONSORED VIDEO

SPONSORED BY ESSILOR

Introducing CrizalⓇ Rock™

Did you know three out of four people wipe their lenses on their clothes?* Or that one out of three people accidentally drop their glasses at least once a week?* It's no surprise, then, that 93 percent of wearers consider scratch-resistance an important characteristic when choosing lenses.* To prove the durability of new Crizal Rock lenses, we ran tests inspired by real life situations. To learn more about new Crizal Rock, the most scratch-resistant Crizal No-Glare lenses ever made, visit EssilorPRO.com/Crizal-Rock. *Study conducted by ⒸIpsos - Risky behaviors of eyeglass wearers - consumer quantitative research 2019 - declarative results - USA - n= 2345 eyeglass wearers

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Most Popular