We just opened the Chloe line and it’s been very well received; the CH0033O is fresh and fun in great colors and easy to wear. The CH0032O is so unusual yet so cute, you just HAVE to try it on! Chanel is always a leader for suns, lately the Chanel 4219Q, a beautiful pilot with the iconic leather chain temple has sold well. — Susan Spencer, Council Eye Care, Williamsville, NY
The WOOW collection is made for everyone with a good sense of humor! The Get Hired 3 in acetate is a men’s frame sure to land you your dream job, shown here in Bleu Flash Transparent. MSRP: $295
The Woow Get Hired 3 in blue has been a repeat seller since the day it hit the shelf! Rudy Project did well. It’s a great line for our sporty clientele. — Kris Kittell, Encinitas Vision, Encinitas CA
- La Vida eyewear. It’s diverse, inclusive and independent. La Vida has wider styles ideal for my patient demographic. No sunnies in Chicago though. We educate patients about snow reflecting the sun, etc. They don’t buy it. — Diana Canto-Sims, Buena Vista Optical, Chicago, IL
- BMW ophthalmics and Carrera suns. — Chris Gregg, Inver Grove Heights Family Eye Clinic, Inver Grove Heights, MN
- We had recently brought in a large MODO inventory, so naturally, the excitement around the new styles made for great sales of all MODO frames. — Amina Ebrahim, OD, D Vision Eyecare, Allen, TX
- Jonas Paul and Nano opticals. — Megan Lott, OD, Belle Vue Specialty Eye Care, Hattiesburg, MS
- Scott Harris and Kate Spade ophthalmics, the American Optical Saratoga in sun. — David Greening, Astorino Eye Center, Newport Beach, CA
- Sospiri opticals, Dita suns. — Steve Nelson, Eye Candy Optical, Westlake, OH
- The entire Raen ophthalmic line is kicking it here. All styles are amazing and a fantastic alternative to Ray-Ban with much better quality at a lower wholesale cost. — Colleen Galanti, Pascarella Eye Care & Contact Lenses, Newtown, PA
- The Finley Vintage from Oliver Peoples. Teens and adults alike were really gravitating to the rounder shape. For sun, the Oliver Peoples Georgica. Have you seen her? The tort with the green polar. Gorgeous. — Jenna Gilbertson, McCulley Optix Gallery, Fargo, ND
- Riserva ophthalmics and Oakley suns. — Kyle Henderson, OD, Legacy Eye Care, Yukon, OK
- Carolina Herrera glasses for women. — Bob Schmittou, New Eyes Optical, Wyandotte, MI
- In optical, JF Rey, color and style what more could you want. — Paula Hornbeck, Eye Candy & Eye Candy Kids, Delafield, WI
- We are doing well with Strukture. They have really bright colorways and European styling. The anti-mall look is popular with our customers. — Nikki Griffin, EyeStyles Optical and Boutique, Oakdale, MN
- Smith ophthalmics because we just rearranged the displays. In sun, Champion, we found some new POP and Gen Z loves it. — Heather Aites, Family Vision Center, Westminster, CO
- Tom Ford TF 5295 and the Prodesign 4764-1 in tort grad demi. In sun, the Maui Jim Beaches H541-16A in Satin Gold and the Kawika 05cr in Crystal. Maui Jim is always a top seller in Florida. — Sherry Morgan, Logan Eye Care, Lake Mary, FL
- Moleskine is a new line for us and did really well especially the MO1117. They are very light weight stylish and hypoallergenic. — David Saxton, Kern Optical, Gulfport, MS
- New York Eye EN3935 in brown. It’s a really pretty budget frame that our post-op patients just love. — Frances Ann Layton, Eye Associates of South Georgia, Valdosta, GA
- Gotti, Lindberg and Tom Davies ophthalmics. — Kristina Jordan, The Eye Site, Mishawaka, IN
- Any kind of clear or pastel color plastic frames has been flying off the shelves! A lot of two-toned frames are popular too. — Ann-Marie Weaver, Optimal Eye Care, Lewis Center, OH
- FYSH, especially frames with sparkles in them. — Scott Keating, OD, Vision Trends, Dover, OH
- Jimmy Choo glasses, people are tired of Ray-Bans. — Richard Frankel, OD, Atlantic Cape Eyecare, Wildwood, NJ
- Costa suns. — Stuart Kaplan, Tyson Eye, Cape Coral, FL
- Taylor Madison. The new optical styles and colors are flying out of my store. — Dorothy Reynolds, Eyes on Fairfield, Fairfield CT
- The Bevel Five Pack, lightweight metal, dual colored, mid-sized at 50-18 … This model flies! — Dave Schultz, OD, Urban Optics, San Luis Obispo, CA
- The 50 eye Barton Perreira Norton P3 is cool. — Steve Burek, Metro Eye, Milwaukee, WI
- Vera Bradley and Life is Good in optical; Invu suns because of price. — Chris Clark, Advanced Eye Care Optical Shoppe, Panama City, FL
- Nicole Miller ophthalmics. — Joyce Paton, Village Eye Care, Raleigh, NC
What’s the Brain Squad?
If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.