(PRESS RELEASE) LEWISVILLE, TX — Ophthalmic lens technology leader HOYA Vision Care announced the official launch of its highly anticipated Visionary Alliance, a loyalty program designed to meet and exceed the professional needs of independent ECPs through a global knowledge base and business tools, advice, and support to help them to run their business their way — as an independent.
The Visionary Alliance is an exclusive community of independent visionaries complete with tools, benefits, and rewards. Supported by three loyalty tiers – Insider, Pro and Elite – each allowing ECPs to earn point multipliers as loyalty tier increases. Also with each level, exclusive value-added services are unlocked. Visionaries at all tiers receive a personalized, real-time dashboard that shows points earned and opportunities to earn more, as well as single sign-on (SSO) access to the Hoya Hub, Hoya Learning Center and monthly Hoya Business Review, Growth Programs, and preferred pricing on additional services. Additionally, there is no contract required, the program is free to join.
The Visionary Alliance is Structured by Level to Meet ECPs’ Unique Business Needs:
- Insider | Receive Rewards on eligible HOYA products, network with other visionaries, and access HOYA product and technology training modules.
- Pro | Receive a guided lens consultation, access to a proactive patient engagement platform, reward multipliers on eligible HOYA products, expert-led webinars, and all the benefits of the Insider level plus more.
- Elite | Advanced access to new product trials, preferred pricing on website and social media management, Peer-2-Peer advisory panel membership, additional reward multipliers on eligible HOYA products, and all the benefits of the Insider and Pro levels plus more.
“As an independent ECP, the high quality of care I provide my patients is how I measure the strength of my business,” said Dr. Thomas Gosling, owner of Optical Matters and member of HOYA’s advisory board. “The Visionary Alliance is a place where we can share our knowledge and access helpful business resources, and I hope that the ECP community finds as much value in it as I do.”
Eye care providers who would like to enroll today in the Visionary Alliance can click here or talk to its local HOYA Territory sales manager.
To learn more about the Visionary Alliance and other plans for 2021, HOYA Vision Care thought leaders will be onsite at the 2021 Vision Expo East in Orlando, Florida from June 2-5. Visit the company’s booth, located at TF615, Level 2.
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