Connect with us

Press Releases

Modern Optical Canada Announces New Collaboration with ZEISS Vision Care Canada

This collaboration lets ZEISS’s cutting-edge optical technology seamlessly integrate into Modern Optical’s eyewear portfolio.




(PRESS RELEASE) Barrie, Ontario: Modern Optical Canada announces a collaboration on a new Frame & Lens Package with ZEISS Vision Care Canada. The package, called ModZpak, brings together the expertise and innovation of two industry leaders, promising exciting opportunities for Canadian consumers and eyecare professionals alike.

This collaboration signifies an opportunity in the Canadian optical market with ZEISS’s cutting-edge optical technology seamlessly integrated into Modern Optical’s eyewear portfolio. The frame and lens package offers a diverse selection of quality, fashionable eyewear options, including those for kids and sun protection. Exceptional quality, a wide range of products, cutting-edge technology and a proven customer-centric approach are key highlights of this collaboration.

“Extending existing partnerships brings more value to the market. We’re excited to share an opportunity for consumers to access a broader selection of ZEISS lenses as our partnership with Modern Optical expands,said Bryan Rossi, the president of ZEISS Vision Care Canada.

“We are proud to partner with ZEISS Canada to best serve this market,” said Ken Weissman, Modern Optical president and CEO. Our extensive selection of eyewear, which spans from pre-kindergarten to adults and includes extended-sized and petite collections, has something for everyone and every lifestyle.  When pairing Modern frames with ZEISS’ exceptional quality lenses, the value is simply undeniable.” 

To learn more about this program, contact your ZEISS or Modern Optical Sales Representative.

You will find the ModZpak logo here.




The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines






Get the most important news and business ideas for eyecare professionals every weekday from INVISION.


Most Popular