It runs through 2023.
(Press Release) Benetton Group and Mondottica International have announced the signing of an exclusive global licence agreement for the design, production and distribution of United Colors of Benetton branded eyewear.
The initial agreement, for both women’s and men’s sunglasses and ophthalmic eyewear, will run through 2023. The first Benetton sunglass range produced by Mondottica will be available from SS18 and will be distributed exclusively through Benetton’s retail network. From 2019 the distribution of the sunglass collections – along with ophthalmic eyewear – will be extended to Mondottica’s global wholesale network.
“We are extremely pleased to have signed an eyewear licensing agreement with such a dynamic, innovative and flexible partner who shares with us common characteristics such as internationality, capillary distribution and design,” said Tommaso Brusó, Benetton Group chief operating officer.
Mondottica founder and CEO Michael Jardine said: “We are excited to have this opportunity to work with one of the world’s truly iconic and legendary brands. Benetton’s global reach mirrors ours perfectly in the eyewear market. We anticipate a long and fruitful association.”
Advertisement
