This article originally appeared in the January 2016 edition of INVISION. FEB. 14 While we’ll never topple the flower, chocolate and jewelry people on VALENTINE’S DAY,...
This article originally appeared in the November-December 2015 edition of INVISION. DEC. 1 During SAFE TOYS AND CELEBRATIONS MONTH, you don’t want to be a killjoy...
This article originally appeared in the October 2015 edition of INVISION. NOV. 1 November is DIABETIC EYE DISEASE AWARENESS MONTH. Use your email bulletins to remind...
This article originally appeared in the September 2015 edition of INVISION. OCT. 8 According to Optometry Giving Sight, more than 600 million people around the world...
Illustration by Samantha Squires AUG. 1 This month is all about the kids, with CHILDREN’S EYE HEALTH AND SAFETY MONTH and CHILDREN’S VISION AND LEARNING MONTH...
JULY 31 Today is the 212th day of the year, so it resonates with the Internet-based motivational campaign known as the 212 MOVEMENT. The thinking goes...
JUNE 2 It’s almost summer, guys. And we at INVISION think it would be great if you could get out of the office before 7 p.m....
MAY 4-8 “America’s small businesses reflect the best of who we are as a nation — daring and innovative, courageous and hopeful, always working hard and...
APR 1 1 It’s APRIL FOOL’S DAY, bosses, so let’s be careful out there. Before sitting down, check your seat. Before shaking hands, check the other...
MAR 1 Today is PLAN A SOLO VACATION DAY. And, yep, we want you to go somewhere completely alone for a couple days. Leave your spouse...
This article originally appeared in the January 2015 edition of INVISION. FEB 1 Low vision impacts the lives of more than 16 million Americans over the...
NOV 1 Male readers, MOVEMBER is your chance to try out a terrible mustache style for a terrific cause. Since its inception in 2004, Movember has...
SEPT 20 Bow down before a living eyewear legend on SOPHIA LOREN’S 80TH BIRTHDAY. Loren’s heart-stopping curves and sultry eyes have helped make her a symbol...
MAY 12 In the 51 years since President John F. Kennedy added the presidential seal of approval to National Small Business Week, it has never been...
Nine key dates that eyecare professionals should be thinking about in the coming months. MARCH 17 / Since your clients are already sporting green clothes, chugging...
JANUARY 15 Arthur “The Fonz” Fonzarelli of Happy Days (which launched on this day in 1974) was the coolest character on TV, with the ability to...
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