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MYKITA Announces Appointment of Michael Cole as General Manager, MYKITA North America

Michael Cole brings with him long-standing industry experience and in-depth knowledge of the dynamic eyewear market.




(PRESS RELEASE) On February 1, MYKITA welcomes Michael Cole to the role of General Manager MYKITA North America, a subsidiary of the independent eyewear design and manufacturing company based in Berlin.

He joins a well-established regional team and sales force at the New Jersey head office.

Previously the vice president of merchandise planning and allocation at Luxury Optical Holdings, Michael Cole brings with him long-standing industry experience and in-depth knowledge of the dynamic eyewear market. His professional background in the luxury segment makes him an excellent candidate to continue MYKITA’s considerable success story in this vast and vital sales region.

“I’m delighted to welcome Michael Cole to the MYKITA family and look forward to building on our achievements in the North American market and further strengthening our bonds with local clients”, says MYKITA founder and creative director Moritz Krueger.

MYKITA will participate in the upcoming LOFT Eyewear Show at the Hudson Mercantile in New York City from March 16-19, providing a great platform and opportunity for personal encounters and exchanges.




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