Here is our handpicked selection of ECPs’ novelty contact lens dos, don’ts and a couple horror stories.
He's got unwinding down to a science.
These 9 stores are still winners!
The results were intriguing to say the least.
The jewel in the crown is an annual golf tournament that raises money for groundbreaking research.
Don’t let that mountain of discarded frame boxes go to waste.
Being an independent operator doesn’t mean you have to cede economy of scale entirely to the big guys.
Experience free, fast-paced pop-up talks. Check out INVISION² with the winner of America’s Finest Optical Retailer 2017: Invision Optometry. The event will feature Deirdre Carroll, editor-in-chief...
2015's ‘America’s Finest’ champ congratulates this year's winners and shares her secrets.
Uber Optics Petaluma, CA A striking visual imagination, a passion for photography and design, and some patient kids and staff combine in a standout in-house advertising...
The indie eyewear darling behind Gogosha Optique shares some of her tips for keeping cool.
Take care of your people and they’ll take care of your customers. People work for people! As the business grows it’s important to grow the team...
All work and no plates make Tex a dull boy! What’s the point of life if you can’t have a little fun with it? That’s certainly...
It only took 10 days for Dr. Stacey Gin to transform her practice into a modern technology haven. Over the week of Thanksgiving 2016, her practice...
Edgy San Diego shop goes big with 4,000 frames in stock.
Dr. Tanya Gill Oakland Vision Center Optometry, Oakland, CA Dr. Tanya Gill is an INVISION regular and the winner of our 2015 America’s Finest Optical Retailers...
Urban Optics, San Luis Obispo, CA OWNERS: Dr. David Schultz; URL: urbanoptics.com; OPENED: 1990; RENOVATED: 1995; EMPLOYEES: 5; AREA: 1,600 square feet; TOP BRANDS: l.a. Eyeworks,...
Honestly, the most important things about your bathroom are that you have one, and that you make it available to patients and customers when nature calls....
On-campus shop re-brands and expands.
Oakland Vision Center Optometry, Oakland, CA OWNERS: Dr. Tanya N. Gill; URL: oaklandvisioncenter.com; OPENED: 1970; RENOVATED: 2014; EMPLOYEES: 6; AREA: 1,872 square feet; TOP BRANDS: Etnia...
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