We all have something we’d like to accomplish, January 1 is just as good a date as any to start.
We are not professional athletes, but we are eyecare professionals, and together we can get to second base.
If you want nothing to change in 2022, then stop reading and have a nice year.
Staying on top of what works and what doesn’t so you can drive bigger sales in the new year.
From holding natural lighting to creating a boss user manual, get inspired by these ideas to better manage your store or practice.
Successful business owners are always looking for good people.
The creator of collections for Raen, Article One, Oscar de la Renta and other top brands discusses the experience of setting up a studio, trends and...
But fashion may be … Every time you hear the word “selling” replace it in your head with “styling” and see your multiple pair sales flourish.
When you know, you grow.
Never before have marketers and business owners been able to understand their marketing efforts and make calculated, data-driven business decisions.
Expect robots to be doing a lot more than cleaning floors in the near future of retail.
But the end result is an important and useful tool for ECPs that didn't actually kill me.
It is likely many of your prospective patients understand the importance of correcting and protecting their eyes — but they think they can’t afford it. You...
It all comes down to something known as the 'familiarity principle.'
We are all tired of the constantly changing landscape. Good communication and planning can enhance the relationship between employees and vendors in charting our path out...
Work these bullets in to your business model and expect growth far more rapid than average.
Yes, this is an Editor’s Note about being anxious about being anxious.
Does your practice have ANY bells or whistles?
Reaching consumers has never been easier, but it’s also never been harder to get their attention.
You’re just not using it effectively.
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