Connect with us

Press Releases

Transitions Optical Names Senior Director of Marketing, North America

She began her career at Transitions Optical in 1991 and has served in various sales and marketing roles.

mm

Published

on

Rose Harris

(PRESS RELEASE) PINELLAS PARK, FL — Transitions Optical has announced the appointment of Rose Harris to senior director of marketing, North America. In her new role, Harris is responsible for strategic development, implementation, and integration of all Transitions marketing programs for the U.S. and Canada.

As senior director of marketing, North America, Harris will also represent the region to drive growth and to create cross-functional alignment for regional marketing strategies for Transitions lenses. She will oversee the management of key channels as well as the appropriate consumer and trade marketing functions.

Harris began her career at Transitions Optical in 1991 and has served in various sales and marketing roles. For the past 5 years, she has been both senior associate director and director of channel marketing for North America. During her career, Harris has led launches of numerous generations of Transitions products, driven key account marketing programs, overseen brand activations and managed education initiatives, including Transitions Academy, one of the optical industry’s most well-recognized educational events.

SPONSORED VIDEO

Get in on the action with OGI Eyewear

OGI Eyewear is a Game Changer for your independent optical practice. Hey Guys, OGI Eyewear is a Game Changer for your independent optical practice. Celebrate your unique identity, and your patient's individuality, with crafted, kinetic styles designed to flatter and amplify every wearer’s beauty. We are here to help you elevate style and up the fun factor. This season continues OGI’s love affair with wearable and vibrant color, diving into blues, oranges, and greens. Pairing these colors with rich tortoise patterns and thrilling new shapes creates a fresh revamp on retro styles. Get in on the action with OGI Eyewear, and make this year an Eye-conic one. For more information, visit here.

Promoted Headlines

Most Popular