Here are two shifts you can make to fix it.
You already know your big picture goals. What goals or objectives are you willing to tackle to achieve them?
3 ways doctors and opticians can adapt how they are speaking to convey competence.
Many opticals allow poor sellers to linger, accumulate, and unknowingly take up a large percentage of their inventory. Here’s what to do instead.
And you will literally be planning to improve your sales.
So why are so many of the folks selling them those glasses looking so … drab?
If you’re not sure, it’s time for a little Rah-Rah!
The key is small, compounding change. It’s what sets top performing opticals apart from the rest.
Don’t sell many suns? We can fix that.
And how they allow for your optical to utilize the power of referrals to transform the sales process.
If you become a better communicator with your patients by refining your communication skills you can improve your sales performance. Here’s how…
Being thoughtful about strategically choosing what is showcased on your optical retail displays will show a massive improvement in your overall sales.
A little trick borrowed from our improv friends to keep the sales conversation moving forward.
Adapt how you lead and see improved growth and sales this year.
And they may be placing unnecessary obstacles on your sales.
Easy tips for how you can significantly increase sales while ensuring that patients leave with eyewear that meets their highest expectations.
Everyone has a reason it’s not getting the focus it needs and it usually boils down to how complex and hard it seems to be. Let’s...
It’s not just buzzwords, it's a path toward a sense of camaraderie and empowerment for your team.
And let’s get rid of the never-ending frame clearance while we’re at it.
If you’ve ever Googled that question, keep reading.
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