It wasn’t anywhere near a parking spot.
They offer an exam, own-brand frame and fitting in half an hour for less than $150.
Luckily, it's nothing some favorite movies, spicy ramen and a little disk golf can’t make right.
Whether it’s retiring, handing off, selling up or otherwise moving on, when the time comes to say good-bye to the eyecare business, you’ll need a plan....
And like musicians, they give away merch to create brand loyalty.
It includes a hammock, towering pine trees and getting back to nature.
The aim is to provide complimentary eye exams, frames and lenses, for those in need during “Gift of Sight Day.”
It is America’s most spent-on holiday after the winter season after all!
Out of the mouths of babes...
Turns out requiring optical appointments can boost sales… and scrubs are here to stay!
Hint: Their Facebook marketing is right on target.
A hybrid model has emerged thanks to private equity investment that is attracting a whole new group of optometrists.
This New York practice built one with the help ‘local influencers’.
Need some inspiration for one of your own? Read the mottos other ECPs live by.
They learned to make tough decisions, started listening to what the data was telling them, and found a partner to bounce ideas off.
Dee chats with the 2020 America’s Finest Optical Retailers winner — Tamra Asmuth of Rochester, NY’s One Hip Chic.
2 warranty "True Tales" we can all relate to.
Eyewear, shoes and handbags are on offer in the chic comfort of a true artist's home.
A little hot meditation is sometimes all that this optician needs.
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