Just a little bit, or a whole lot, each style strikes exactly the right chord.
Because when put into the correct perspective, can unleash your imagination and widen your horizons.
Owners have more autonomy in running their practice, but renters don't pay for roof repairs.
If an ounce of prevention is worth a pound of cure than these lenses with customized optical zones are with their weight in gold.
With the help of her eyecare team and theater professor, her eye trauma became her new lease on life.
Whether your patients are outdoorsy or indoorsy there is a steamy hot, hot latest release ready for them.
"We all reinvent. Expand, grow or fade away. Nature of the business," says one reader.
These sorts of exchanges between staff and patients happen all the time in optical offices but you can avoid these foot-in-mouth scenarios and turn uncomfortable interactions...
It’s been 100 years and radio is still an important medium, plus giving all those ‘deer widows’ their own “hunting” event.
The crew at this North Carolina practice pull together to deliver top-quality care and high-end frames in a stunning setting.
But also be sure to check staff’s PTO balances before the holiday crush.
Eyewear style expert Wendy Buchanan shares her insights in a new monthly column. This month: Selling 14 pairs at once!
TikTok Viral Trend: Optometry Edition.
Optometry students reenvision classic 1990 hip hop song "Ice Ice Baby."
They shrugged off the status quo and set out in bold new directions.
Mojo Vision CEO becomes first person to wear fully functional prototype
5-time Wimbledon champion talks chronic illness in new video
These branded office vehicles do more than just deliver; they’re mobile billboards.
He studied with master craftsmen in France and now creates eyewear with a distinctive Midwest American feel.
Don’t be too quick to discount newer social sites. Imagine if we had written off Facebook as a fad?
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