Headlines Banana Republic Opens New San Francisco Flagship Union Square locale has two levels, includes new home goods line. Published 1 month ago on October 31, 2023 By INVISION Staff Share Tweet Banana Republic (San Francisco), a lifestyle brand in Gap Inc.’s portfolio, has opened its new flagship store at 152 Geary St. in San Francisco. The two-floor, 3500-square-foot flagship is in the city’s Union Square shopping district. It replaces the brand’s previous flagship on Grant Avenue, which was shuttered this past summer. “As we embark on the next chapter in the BR story as the premium lifestyle brand, we remain driven by a desire for exploration and connection,” said Sandra Stangl, Banana Republic President and CEO. “Our Banana Republic Geary Street store is our brand’s pinnacle flagship, showcasing our continued transformation in our historic hometown. We’re excited to invite our customers to come home and experience the world of Banana Republic.” The new BR Geary Street store offers ready-to-wear, accessories and an assortment of the newly launched BR Home, including seating, dining furniture and a lighting installation that complements the apparel collections. “As seen recently with the opening of our BR Home NYC and LA pop-ups, we’re continuing to expand our store footprints, discovering what works, thinking about interesting and innovative ways to reach our customers, and imagining what we may do next,” Stangl adds. “Our new flagship embodies exceptional quality, timeless design, and versatile styling that supports our consumer’s journey for a life well lived by offering them curated products that are an integral part of their daily lives, representing a new way to outfit themselves for the world.” The neighborhood housing the new store has been plagued in recent years by theft and threats to workers, which has resulted in the exodus of more than a dozen retailers, including Anthropologie, Crate & Barrel, H&M, Banana Republic parent Gap and its Athleta unit, Whole Foods and, most recently, Target. Advertisement Related Topics: click to Comment(Comment) Up Next How to Protect Black Friday Profits Don't Miss Optical Industry Trade Shows and Conferences INVISION Staff Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at firstname.lastname@example.org. SPONSORED VIDEO Turn Patients Into Loyal Eyewear Shoppers 80% of patients are browsing eyewear online, are you influencing patients online before your competition? Join thousands of practices thriving with Optify, voted the #1 optical sales tool by EyeVote. Empower your opticians to save time, increase optical revenue, and maximize your EHR data and website with a seamless optical plug-in that keeps patients buying from YOU! Now through August 31st receive a $25 UberEats® gift card when you complete a 15 min demo. Book your demo here.. 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