Connect with us

Calendar

Hitting the Red Carpet and More February Events

Also a day dedicated to doing just one thing.

mm

Published

on

4 No advertising medium divides eyewear pros like Facebook. Some swear by it, others swear it’s a waste of time. Still, with more than 2 billion active users you need to be sure you’ve fully explored its potential. On the 15th anniversary of the day Mark Zuckerberg and three friends launched “The Facebook,” adopt the company’s motto — “Move Fast and Break Things” — and commit to shaking things up with your social marketing. Test some sponsored posts. Get absurdly specific with your targeting. Try a contest or more video. Follow INVISION’s Facebook page: facebook.com/invisionmag.

Video: Florida Man Invents Robot to Place Contact Lenses
Headlines

Video: Florida Man Invents Robot to Place Contact Lenses

Video: Some Retailers Board Up Due to Election Unrest Fears
Headlines

Video: Some Retailers Board Up Due to Election Unrest Fears

Video: Car Crashes Into Optometry Office; 4 Taken to Hospital
Headlines

Video: Car Crashes Into Optometry Office; 4 Taken to Hospital

1 Age-Related Macular Degeneration (AMD) is the leading cause of blindness among older Americans; new treatments have dramatically changed the course of this disease over the last 10 years. AMD AWARENESS MONTH reminds people that early detection is critical.

10 Red carpet season peaks with the Grammys today and the Academy Awards on Feb. 25. Get your customers excited about vision’s cutting-edge trends with blogs, Facebook and Instagram posts.

22 The research is unambiguous: Not only does multitasking not work, it impairs productivity. On Single Tasking Day, let your brain do what it’s so beautifully designed to do ­— focus on one thing at a time: One conversation, one meal, one task, one baseball game.

Since launching in 2014, INVISION has won 23 international journalism awards for its publication and website. Contact INVISION's editors at [email protected].

SPONSORED VIDEO

Take the VariluxⓇ Challenge

Ready to see what happens when you insist on the best? When Eyecare Professionals insisted on Varilux lenses with every presbyopic patient for 30 days, not only did they provide sharp, seamless vision so that their patients could truly see no limits, but they also created trust, loyalty and increased profitability. See for yourself and take the Varilux Challenge today at VariluxChallenge.com.

#VariluxChallenge #InsistOnVarilux

Promoted Headlines

Advertisement

Advertisement

Subscribe

INVISIONMAG.COM
BULLETINS

Get the most important news and business ideas for eyecare professionals every weekday from INVISION.

Advertisement

Most Popular