Entrepreneurial OD launches high-glam vision care salon.
Sustainable design blends old and new in a Chicago suburb.
Honestly, the most important things about your bathroom are that you have one, and that you make it available to patients and customers when nature calls....
Robyn Janz works as an optician and consultant at Dan Deutsch Optical Outlook’s location at UCLA’s prestigious Jules Stein Eye Institute in Los Angeles. “We work...
With admirers far beyond its two high-end heartland shops, Black Optical will open two new locations this year. Credit the strong artistic sensibilities of founder Gary...
Family-style service in the nation’s largest mall.
We know the argument: You’re on Facebook, you’re on Twitter, you’re on LinkedIn; you don’t want or need more social media in your life. But let...
Dr. Dodge (at far left), staff and patients are all smiles in a heartfelt video that showcases his practice’s caring attitude. Dr. Lee Dodge says he...
Art can be a tricky thing. What one person loves, another may not. And it’s always very personal — you can tell a lot about someone...
South Carolina business blossoms in new digs.
Holly Forstad Rivertown Eye Care, Hastings, MN Holly Forstad came to the optical world in 2009 as a switch from creating custom wedding gowns. (“After working...
Like family: Dr. Todd Sims and his staff at Buena Vista Optical. Dr. Todd Sims and his wife, Diana Canto-Sims, moved cross-country in 2000 to...
Sure, people can buy their contact lenses online or at the big-box store. Your mission as an independent eyecare professional is to convince people that for...
This article originally appeared in the October 2015 edition of INVISION. Q U I C K F A C T S LOCATION: Homestead, PA WEBSITE: eyepolis.com OWNER:...
Kathy Maren Combs Eyecare & Eyewear, Western Springs, IL When she took her new job, Kathy Maren’s local newspaper did a profile of her with the...
Fred Meserall’s business has offered both vision care and hearing aid services for 60 years. It’s not unusual for different types of eyecare providers to combine...
New vision at an old steel mill site.
FLEX DOLLARS AREN’T really free money, but they sometimes feel that way. People with Flexible Spending Accounts have money withheld from their paychecks, sometimes because they...
Joey King, Eyelux Optometry, San Diego, CA Joey King, an optician and practice manager, likes the varied aspects of vision care. “More exams equal more opportunities to...
On-campus shop re-brands and expands.
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