Nearly a year after accepting our ‘Get Uncomfortable’ challenge, these ECPs reveal how their 2025 goals evolved — and what they took away from the experience.
By offering a clothing allowance, they found a fair, sustainable way to support staff and present a unified look.
By making color analysis part of every appointment, Optical Arts ensures patients leave with frames that enhance their natural features and boost confidence.
Are the owners too old school or has a line been crossed? Our readers weighed in.
And we may be deep in Back-to-School business right now but it’s time to start planning for your holiday sales season.
And get serious about risk-management. These are uncertain times.
Real-world insights into how independent eyecare businesses stay ahead with smart planning.
He had an eyewear epiphany at his first VEW a decade ago and never looked back.
A small amount of real estate in your practice can produce so much more.
But perhaps your big item for the month should be making sure your EHR’s technology hasn’t outpaced its implementation.
The gall of some people…
45 million Americans wear contact lenses and 80% of them agree that contacts make them feel more like themselves, are you offering them the latest and...
And when she needs a little break from her work family, her teenage daughter — “the coolest person on the planet” — her husband and her...
They start conversations, complement the surrounding spaces and help bring out each business’s personality.
From light sensitivity and migraines to Parkinson’s, there may be a tint for that.
Here’s a sneak preview of the 9 businesses that will be featured in INVISION over the next year.
NorthStar will expand its services to five additional EyeSouth centers located in Cincinnati, Chicago, and Atlanta.
Yep, it seems the Dog Days have arrive early…
INVISION’s strategies for standing out in a crowded market and attracting optometric talent.
She’s a valued optician, but she’s hurting patient flow and creating more work for others.
Get the most important news and business ideas for eyecare professionals every weekday from INVISION.
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