51. In what state is your store or practice? COMMENT: The 2021 Big Survey attracted responses from ECPs in 39 states and Canada. California contributed the...
Salaries By Region Salaries By State (States with 10 or more responses) Salaries By Market Type
46. Give us your ‘elevator pitch’ for people unfamiliar with your business or profession. Along with a few helpful reminders that striking up conversations with strangers...
41. What is your exit strategy? 42. What’s the current state of your retirement/pension plan? It’s badly underfunded 19% It needs a modest boost 24% On...
32. How old are you? 20-29 3% 30-39 23% 40-49 30% 50-59 25% 60-70 16% Above 70 3% 33. What are the most overrated things about...
21. Do you offer … Private label 33% Medicaid/value brands 49% Color contact lenses 68% Low vision aids 18% Dry eye treatment services 55% Nutraceuticals 27%...
10. What service, line or category has been your “hero” over the last 18 months? As the diversity in the selected responses below shows, ECPs leaned...
1. On a scale of 1 to 5, where 1 is “very pessimistic” and 5 is “very optimistic,” how would you rate the outlook for the...
It marks a dramatic rebound from a year in which many ECPs saw their revenues slump due to shutdowns and stay-at-home consumers.
They say truth is stranger than fiction. How would your chronicle of this tumultuous year begin?
If you’ve tried — and failed — to improve your business with a new rule, you’re not alone.
From hospital scrubs to bionic digits, this is money seriously well spent.
Our readers know how to improvise.
From showing difficult customers the door to letting employees wear what they want, eyecare biz owners are throwing out the playbook.
4% said their consumption has risen ‘a lot.’
Upside down lenses, leaving the optical unlocked, breaking a celebrity’s glasses—it’s all in a day’s work.
Work? Check. Family? Check. Social life? Check! They share their ways for having it all.
Thanks primarily to COVID-19, only about a quarter of owners and managers expect to see any bottom line growth.
It's been a tough year, but there have been many blessings to be found.
Those free repairs and eye exams need to stop. And no, the patient isn’t always right!
Advertisement