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The Real Size of the U.S. Optical Retail Market and More of What You Need to Know for February

Plus two resources that provide new tools for ECPs and parents.

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The Real Size of the U.S. Optical Retail Market and More of What You Need to Know for February

US Market Worth $76.5B

Informed by new data and methodology, The Vision Council’s new Market inSights 2022 presents product category, market division and overall data estimates for 2019–2022, as well as a 2023 forecast. Key takeaways include an estimate that the overall size of the optical retail industry is $76.5 billion with more than 48,000 brick and mortar optical retail locations in business. Lenses make up nearly one-third of the market with a value of $23.6 billion, while 98 million frames were sold in 2022 for a total value of $12 billion. For the full report visit The Vision Council’s Optical Market Research section; it is free for members and available for purchase to non-members. thevisioncouncil.org

Mykidsvision.org Updated

Myopia Profile has launched a major upgrade of its My Kids Vision (mykidsvision.org) website. This free resource for parents provides easy-to-digest, evidence-based information on myopia and its management. My Kids Vision is designed as a one-stop, research-referenced resource ECPs can refer parents to as they navigate their child’s myopia management. The updated Knowledge Center now offers more than 40 articles explaining myopia, treatment options, and children’s vision including age-specific and topic categories for babies and toddlers, children, teenagers, and young adults. The refreshed site now offers printable graphics with QR codes that ECPs can share with parents during consultation. mykidsvision.org

New Glaucoma Campaign

Bausch + Lomb and Glaucoma Research Foundation (GRF) have launched the Screen, Protect, Cure campaign in the U.S. designed to provide educational resources and raise awareness of glaucoma. “Glaucoma can affect individuals of all ages and only half of those affected are aware they have it, so it’s important that we share risk factors, how to get tested and what treatment options are available,” said Christina Ackermann, president, Ophthalmic Pharmaceuticals, Bausch + Lomb. “Through Screen, Protect, Cure, we hope to help support patients in every step of their treatment journey.” The campaign includes an interactive quiz and resources to educate individuals who may be at risk for glaucoma. glaucoma.org/screen-protect-cure

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