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A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Including honey for your eyes and a trend report to help ECPs with strategic planning.

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A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Fan Girl

Created with the artist Kokooma, AHLEM‘s new limited-edition scarf captures the serene dialogue between architecture and wilderness. Printed on Italian silk with hand-rolled edges, each piece captures the moment when creation and nature meet again. Wildflowers, climbing plants, and small animals move through the space, turning it into something alive. Only 100 available worldwide.

$250

ahlemeyewear.com

A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Video Star

The VISION COUNCIL has released an Optical ELearning Series. Geared toward member companies and their staff (especially newcomers to the industry!), the series provides the foundational knowledge needed to navigate the complexities of eyewear and eyecare. The first video — Optical Industry 101 — provides an overview of the industry’s markets and segments, while the second — The Eye Exam Journey Toward a Prescription for Eyeglasses — walks viewers through the exam journey and finding the perfect prescription eyeglasses. A third video release is planned for early 2026.

Free for Members

community.thevisioncouncil.org/resources/learning-resources

A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Honey Do

The Foam by MYZE is powered by medical grade manuka honey. The all-natural cleansing antimicrobial improves eyelid hygiene while it hydrates and soothes the skin around eyes and strengthens the skin barrier. Rich in antioxidants and perfect for sensitive eyes, The Foam targets root causes of inflammation by removing harmful dirt, dust, debris and other microbial communities that live on your eyelids and lashes and is safe for daily use.

$29.95

helpmyze.com

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A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Ahead of the Trend

SELIN OLMSTED STUDIO has released their 2027 Eyewear Trend Report, which highlights five global trends shaping the future of eyewear. In addition to presenting emerging silhouettes, materials and colors, the report offers strategic foresight to support ECPs with seasonal buy planning and offers insights that strengthen brand storytelling, build customer trust, and inspire engaging indoor and outdoor display design.

$495

selinolmsted.com/store

A First of It’s Kind Eyewear Design Textbook and More Business Boosters to Usher in a New Year

Reading Glasses

Chad Sobodash’s Method of Spectacle Making debuts as the first complete textbook to map the full spectrum of eyewear design, manufacturing, and material craftsmanship. Rooted in decades of disappearing trade knowledge, the book merges traditional handcraft with modern technologies to give opticians, designers, and aspiring makers an accessible path into frame creation.

$189

guild.vision/shop

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