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ECPs Share Their Best Selling Frames for May 2018




ECPs Share Their Best Selling Frames for May 2018

The BARTON PERREIRA Norton flew off our shelves in all colors, classic shape and great color selection. Larah Alami, OD, Hudson River Eye Care, Tarrytown, NY

The Norton from Barton Perreira is a true classic. Available in a variety of colors, the zyl frame’s round shape and keyhole bridge are highlighted here by its Matte Tortuga Gradient coloring. $390

ECPs Share Their Best Selling Frames for May 2018

BLACKFIN Black Rock, awesome contemporary style that harkens back to earlier days. Brian Finley, Island Opticians, Palm Beach, FL

Distributed by Villa Eyewear, the Blackfin Black Rock (BF821) has a front produced from a single piece of Titanium paired with Beta Titanium temples. $520

Top-selling vision brands in May*

Kate Spade (12), Ray-Ban (12), Etnia Barcelona (5), FYSH (4), Penguin (4), Seraphin (4), Gucci (3), Lafont (3), MODO (3), Silhouette (3), Blake Kuwahara (2), Calvin Klein (2), ECO (2), Guess (2), Oakley (2), OGI (2), Prada (2), Puma (2), Scott Harris (2), Tom Ford (2), Tura (2), Vinyl Factory (2)


Maui Jim (22), Ray-Ban (19), Costa (6), Oakley (6), Kate Spade (5), Gucci (3), Tom Ford (3), bebe (2), Dragon (2), INVU (2), Nike (3), SALT. (2), Wiley X (2)

* Brands mentioned by multiple Brain Squad members when asked what had sold well in May. Join at

  • We had an infusion of golfers and teenage males that asked for OAKLEY directly. Monika Marczak, OD, Eye Candy Optical Center , McMurray, PA
  • VERA BRADLEY. Good styles for our mature patients. John LaShorne, Brown County Eye Care , Nashville, IN
  • DVF suns for the ladies, and MAUI JIM for our guys. Frances Ann Layton  , Optical Associates of South Georgia, Valdosta, GA
  • WOOW, it’s just super fun and cute! Karen Santos McCloud, OD  , Hamburg Vision Center, Lexington, KY
  • L.A.M.B. because they are so freaking cute.  Chani Miller, OD, Park Eye Center, Highland Park, NJ
  • The horizontal laminated colors of NICHE OPTICS have been so popular in all of their styles. Mickey Bradley, Patrick Optical, Fort Worth, TX
  • The Modern Optical GENEVIEVE BOUTIQUE Bling was our best-selling frame by far last month. It is moderately priced, very pretty and comfortable, priced within most insurance plans. Dawn Christman Munoz  , North Valley Eye Medical Group, Mission Hills, CA
  • IDEALOPTICS Budget Katarina in the several colors: pink, blue, black. The Owen has also been great for men. Katie Kelly, Ochsner Vision Center, New Orleans, LA
  • DOLABANY and MO EYEWEAR,  great frames reasonably priced and we also use them for RX suns. Penn Moody, OD , Moody Eyes, Indianapolis, INlam
  • We have moved quite a few VINYL FACTORY frames from MadVision. The styles are retro-funky and people are really digging them. Jim Williams, Eye to Eye Optometry, Mexico, MO
  • Brought in OWP/MEXX and they are doing well. They have great colors and shapes. Men are drawn to OGA. Strong lines and durable construction.  Susan Frein, Ames Eye Care, Ankeny, IA
  • COSTA is the most recognized and requested sunglass line.  Pam Housley, Texas State Optical of Nederland, Port Arthur, TX
  • We took in all tiers of GUCCI and had a show/sale with our local rep.  Steve Whitaker, Whitaker Eye Works, Wayne, PA
  • PIERO MASSARO, its asymmetrical color is fabulous! Paula Hornbeck, Eye Candy & Eye Candy Kids, Delafield, WI
  • JF REY and LAFONT. I relocated them to different parts of the office. Leisa Lauer, Westcliff  Optometry, Newport Beach, FL
  • LINGBERG’s Acetatniun collection because it’s light and stylish. Kaleena Ma, MK Vision Center, Forest Hills, NY
  • STATE, it’s newer to office and patients like the quality and story. Pam Peters, Midwest Eye, Downers Grove, IL
  • Europa’s INVU, great price point and outstanding quality. Bridgett Fredrickson, Whelan Eye Care, Bemidji, MN 
  • ZEAL, both Rx and plano. Heather Harrington, Elevated Eyecare, Denver, CO
  • This spring we have sold Mic Drop by DB4K the most. Patients have also loved ETNIA BARCELONA’s Rijeka in TQSL. It is so beautiful! Theodore Sees, OD, Rockford Family Eyecare, Rockford, MI
  • The new PRADA is amazing! Michelle Wright, DePoe Eye Center, Sharpsburg, GA
  • Anything round and clear acetate. Scott Keating, OD, Vision Trends, Dover, OH
  • BLAKE KUWAHARA Blore and Ledoux. Awesome quality and brilliant colors make this line one of our new favorites. Patients seem to love the chunky look of these two. Harris Decker, Eye Designs Of Westchester, Scarsdale, NY
  • WAZA. They are my high-end product and this month I had several customers come in that wanted something different. Pauline Buck, OD, Behavioral and Developmental Optometrists, Miami, FL
  • The SILHOUETTE Inspire Chassis 5506. It is a very comfortable, light weight, customizable frame. For sun, the SPY Logan. Spy sells very well in our office, the styles and the price points are great. Amy Pelak, Proview Eyecare Optometry, Corona, CA
  • Everything from MAD VISIONKatie McElvaine, OD, Springfield Family Vision, Springfield, MO
  • WILEY X. Solid product at very fair price. I have sold it for years. Fred Sirotkin, OD, Eagle Eye Care, Columbia, MD
  • BETSEY JOHNSON. Her old-school style with her modern twists are a hit right now. Cassandra Nash, HD Optical Express, Lansing, MI 

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.



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