Connect with us

Manager's To-Do

March Madness and More March Events

Raise awareness about the importance of using protective eyewear while playing hoops.




March Madness and More March Events


4 The envelope, please. And the winner for best choice of eyewear at the  90th ANNUAL ACADEMY AWARDS is … Your customers will expect you to know, so be ready. Last year we particularly liked the social media commentary of Anthony Gaggi at Anthony Aiden Opticians in New York, who shared in a since deleted tweet: Miss Meryl Streep. With all due respect. Please let us style you #glassesfail …. #oscars #merylstreep

13 Basketball is the leading cause of eye injuries among 15- to 24-year-olds in the U.S. That makes the NCAA tournament, a.k.a. MARCH MADNESS, which starts today, the perfect time to raise awareness about the benefits of protective eyewear.

14 On INTERNATIONAL ASK A QUESTION DAY, think of a “stupid” query that’s been on your mind and go forth to seek the answer.

29 On the 90TH ANNIVERSARY OF SAM WALTON’S BIRTHDAY, say a quiet thanks for cheaper underwear. Also, take a tip from the great discounter: Never stop learning. As a Walton child, you inherited a billion dollars, but also spent every family vacation visiting successful stores around the country.



The Best Overall Progressive Lens, Now Powered by AI

Engineered with Behavioral Artificial Intelligence and utilizing new XR-motion™ technology, Varilux XR series goes beyond prescription and eye physiology to consider the patient’s visual behavior and design a progressive lens that respects how
their eyes naturally move.

Varilux XR series comes in two versions, Varilux® XR design and Varilux® XR track. The Varilux XR track lens provides an additional level of personalization by incorporating the exclusive Near Vision Behavior Measurement, providing up to 25% more near vision width3 according to the patient’s need, so patients get the highest level of customization.

Discover Varilux XR series and enjoy instantly sharp vision in motion4 and seamless transitions from near to far.

For more information, visit here.

Promoted Headlines





Get the most important news and business ideas for eyecare professionals every weekday from INVISION.



Most Popular