Younger generations don’t lack a work ethic, so much as they have gained a life ethic.
Develop your unique brand, teach your team members, and start attracting your ideal clients to your practice.
How to recognize what resonates with your audience, refine your approach based on those insights, and anticipate the next wave of evolution.
How to be an exceptional advocate for yourself at work as you strive to attain your career goals.
But even that doesn’t mean it isn’t without it’s bad days … when things get heavy, baking helps his mood … if not his waistline.
You are ready for a new challenge. You feel great going in. But take it from this eyecare pro: Expertise in the field takes time.
This OD has knowledge forged from experience that will help you earn your degree as a healthcare professional.
Consumers want to purchase their prescription eyewear from knowledgeable experts to make sure they make the right purchase decision. But expertise doesn’t just happen. It must...
Can you say crossing boundaries much?
Turns out you all pretty much agree education and collaboration are the way forward.
Easy tips for how you can significantly increase sales while ensuring that patients leave with eyewear that meets their highest expectations.
TikTok is projected to surpass 1 billion users by the end of 2023. Investing in the platform means valuing an audience with growing decision-making power.
Turns out 43% of you do.
My apologies to that man for my unkind thoughts. And apologies to you for any time our word usage struck the wrong chord.
But when this OD has a ‘no good, very bad day’ she has her dentist husband to commiserate with.
Be forewarned; it is a gas-tly recounting.
Many on the remainder have abandoned FB altogether … some for greener (or should we say ‘redder’?) pastures.
Part two in a two-part series on the findings of some post-pandemic consumer focus groups and their eyecare and eyewear priorities.
Dr. Emily Stephey, of Marshall B. Ketchum University, has advice to help get your career in health care off to a strong start.
Social proof in the form of online reviews encourages like behavior and this is especially true when it comes to healthcare.
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