“Then you should go back to where you bought the first pair to get that same lens again!”
To the patient who stood in front of me wagging his finger in my face, and telling me how particular he was — all while raising his voice and saying he wanted to go back into a progressive lens that he hadn’t worn for years, and that he wanted that progressive with no distortion or “swim” at all.
What’s the Brain Squad?
If you’re the owner or top manager of a U.S. eyecare business serving the public, you’re invited to join the INVISION Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting eyecare professionals. Good deal, right? Sign up here.