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Think of contact lens sales as a slumbering giant just waiting for a wake-up call from your business. There’s definitely room for growth. Industry experts say...
DIFFERENTIATE… OR DIE. In this era of insane competition for vision care, it’s as simple as that. But standing apart isn’t as daunting a task as it...
SANDY BROWN Visionworks, Lexington, KY The new president of the Opticians Association of America, Sandy Brown is eager to raise the professional status and leadership skills...
Entrepreneurial OD launches high-glam vision care salon.
It took him a moment to figure out what she wanted.